Justin and Jason speak with Sean K. Murphy, founder of SKMurphy, Inc, a Silicon Valley strategy consultancy for B2B software startups, about how tech entrepreneurship has evolved over the past thirty years, the most common mistakes made by entrepreneurs, the analytical framework he uses to understand and advise startups, the thinkers that have most influencing his understanding of the startup process, his criticisms of the product/market fit concept, his thoughts on business plans, why he started Bootstrappers Breakfast and his thoughts on how Jason should proceed with AppIgnite.