Weekly discussion by freelancers and professionals about running a business, finding clients, marketing, and lifestyle related to being a freelancer.
Episode 189: 177 FS Repurposing Material and Building Courses with Keith Perhac
01:28 - Keith Perhac Introduction
02:09 - How do you find stuff that you can repurpose?
05:37 - “Course” (What you call things and the value proposition)
14:32 - Chunking Up and Instructional Design
- Curation and Delivery
29:16 - Building an Audience
31:21 - Making a Successful Course Worth the Price
33:30 - Tiered Pricing
- Interviews
- Refunds and Chargebacks
Picks
Work the System: The Simple Mechanics of Making More and Working Less by Sam Carpente (Keith)
The Brain Audit: Why Customers Buy (and Why They Don't) by Sean D'Souza (Keith)
Hooked: How to Build Habit-Forming Products by Nir Eyal (Keith)
Skype (Keith)
Schedule Once (Keith)
Edgar (Jonathan)
Facebook Ads Manual: Everything you need to know to get started by Mojca Mars (Jonathan)
Blab (Philip)
Website Teardown with Kurt Elster and Kai Davis (Reuven)
Putting tabasco on popcorn (Reuven)
Spending time with your family (Chuck)
@cmaxw (Chuck)
Freelance Remote Conf (Chuck)