Weekly discussion by freelancers and professionals about running a business, finding clients, marketing, and lifestyle related to being a freelancer.
Episode 186: 175 FS Identifying a Market
October 29, 2015
52:20
50.24 MB
Downloads: 0
Preface: The Positioning Manual for Technical Firms by Philip Morgan
01:20 - Identifying the “Who”
06:16 - Providing Added Value
10:39 - Identifying Potential Clients and the Ideal Target Market
27:41 - Showcasing Demonstrated Skill and Being Accessible
34:19 - Narrowing It Down
36:55 - Communication Tactics
42:51 - Takeaways
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The Positioning Manual for Technical Firms by Philip Morgan (Chuck)