Weekly discussion by freelancers and professionals about running a business, finding clients, marketing, and lifestyle related to being a freelancer.
Episode 158: 153 FS Workshop with Robert Williams
02:07 - Robert Williams Introduction
02:28 - How Does Workshop Work?
- Lead Generation Newsletter
- Help a Reporter Out (HARO)
04:07 - Getting Picked (Competing For Leads?)
05:24 - How is it Different From a Job Board?
- All Freelance Jobs
- All Project-Based
- All Remote
07:35 - Other Curating Services Compared
09:47 - Finding Leads to Offer
11:54 - Success Stories > Statistics
15:27 - Pricing and Value
20:14 - Email Content
22:10 - Expanding / Contracting / Refocusing Based on Feedback?
23:56 - Writing Emails: Emails That Win You Clients by Robert Williams
- PR LEADS
- Top Tips:
- Short
- Deliver Something of Value
- Thumbs Up/Yes for More Info (Kai Davis)
- Optimize Subject Lines
35:56 - Referrals
37:06 - Upsale Opportunities and Maintenance Agreements
Picks
Simplecast (Jonathan)
Amazon Dash Button (Jonathan)
Welcome to Night Vale (Reuven)
Steelheart (The Reckoners) by Brandon Sanderson (Chuck)
Paparazzi (Robert)
Just Tell Julie (Robert)
The Magic Email (Robert)