The Recognized Authority: the podcast that guides Invisible Experts on the journey to becoming a Recognized Authority in your field, so you can: ๐ increase your impact ๐ command higher fees ๐ work with better clients This podcast features interviews with successful consultants who are willing to share the ups and downs of their storyย to inspire and educate our listeners. We also interview marketing and sales expertsย who have a message or lesson that is relevant for a B2B professional services audience. We'll cover all aspects of business developement, sales, marketing and lead generation with advice, tips and in-depth analysis specifically aimed at independent consultants & specialized consulting firms. Topics include developing a unique point of view, how to create your product ladder, building your audience, how to make more time for your consulting business, building your podcast funnel, confessions of a million dollar consultant, the compound effect of content, you donโt need to be unique to stand out, earning and holding attention, donโt overthink your content, bland content and burnout, making video marketing easier, how to build a strategic narrative, how content can save your business, using case studies to build trust, why positioning is crucial to your business, and lots more. Previous guests include Alan Weiss, Marcus Sheridan, Mark Schaefer, David C. Baker, Ron Baker, Evelyn Starr, Michael Zipursky, Jonathan Stark, Geraldine Carter, Mike Clay, Sara Dunn, Louis Grenier, Anne Janzer, Philip Morgan, Rochelle Moulton, Norbert Schwarz, Heather Steele, Douglas Squirrel and many more. ๐ Learn more at TheRecognizedAuthority.com/podcast โ๏ธ Subscribe to the email list at TheRecognizedAuthority.com ๐๏ธย Record a question or voice message for the show at TheRecognizedAuthority.com/question โญ Like what you heard? Please help share the podcast by leaving a rating & review ๐ค Connect with Alastair and The Recognized Authority: โก๏ธ LinkedIn โก๏ธ Twitter โก๏ธ YouTubeย Misspellings for searches: Alistair, Allister, Alister, Alasdair, Alisdair, Alister, MacDermott, The Recognised Authority. The correct versions are Alastair McDermott & The Recognized Authority ๐ค
How to Create Your Body of Work with Pamela Slim
Are you struggling to gain visibility and be seen as an authority in your field? Do you feel like you have important knowledge and expertise to share, but you're not sure how to package it up into a compelling narrative that attracts your ideal audience?
In this episode of The Recognized Authority podcast, host Alastair McDermott interviews Pamela Slim, author of the award-winning book Body of Work: Finding the Thread That Ties Your Story Together.
They have an enlightening discussion about the power of developing a coherent body of work over the course of your career to build up recognized authority and become known as a thought leader.
- Learn why niche expertise is essential for standing out
- Discover how to shape your personal narrative deliberately
- Get tips for creating Authority Content that demonstrates your knowledge
- Understand the key consistent touchpoints to focus on
If you want people to see you as an authority, you need to learn how to connect the dots and communicate clearly all the value you offer. Tune in now to pick up strategic advice from Pamela Slim on crafting your unique body of work.
๐๏ธ Show Notes ๐๏ธ
Access all the links mentioned in this episode in the show notes here:ย
๐๐ https://therecognizedauthority.com/create-your-body-of-work/ ๐๐
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