The Recognized Authority: the podcast that guides Invisible Experts on the journey to becoming a Recognized Authority in your field, so you can: 👉 increase your impact 👉 command higher fees 👉 work with better clients This podcast features interviews with successful consultants who are willing to share the ups and downs of their story to inspire and educate our listeners. We also interview marketing and sales experts who have a message or lesson that is relevant for a B2B professional services audience. We'll cover all aspects of business developement, sales, marketing and lead generation with advice, tips and in-depth analysis specifically aimed at independent consultants & specialized consulting firms. Topics include developing a unique point of view, how to create your product ladder, building your audience, how to make more time for your consulting business, building your podcast funnel, confessions of a million dollar consultant, the compound effect of content, you don’t need to be unique to stand out, earning and holding attention, don’t overthink your content, bland content and burnout, making video marketing easier, how to build a strategic narrative, how content can save your business, using case studies to build trust, why positioning is crucial to your business, and lots more. Previous guests include Alan Weiss, Marcus Sheridan, Mark Schaefer, David C. Baker, Ron Baker, Evelyn Starr, Michael Zipursky, Jonathan Stark, Geraldine Carter, Mike Clay, Sara Dunn, Louis Grenier, Anne Janzer, Philip Morgan, Rochelle Moulton, Norbert Schwarz, Heather Steele, Douglas Squirrel and many more. 👉 Learn more at TheRecognizedAuthority.com/podcast ✉️ Subscribe to the email list at TheRecognizedAuthority.com 🎙️ Record a question or voice message for the show at TheRecognizedAuthority.com/question ⭐ Like what you heard? Please help share the podcast by leaving a rating & review 🤗 Connect with Alastair and The Recognized Authority: ➡️ LinkedIn ➡️ Twitter ➡️ YouTube Misspellings for searches: Alistair, Allister, Alister, Alasdair, Alisdair, Alister, MacDermott, The Recognised Authority. The correct versions are Alastair McDermott & The Recognized Authority 🤗
How to Make More Time for Your Consulting Business with Faheem Moosa
If you're a consultant who wants to build authority, you need to do that through content creation. That involves writing and speaking. Publishing words, videos, or podcasts.
Every consultant who walks this path hits the same problem: lack of time. How do you find the time to deliver high pressure client projects, create content, and build a pipeline?
In this episode, Faheem Moosa and Alastair McDermott discuss how consultants can build a sales pipeline while you're also working on projects, understanding where your time goes, your productivity and priority management.
They also discuss how to make and deliver a Big Promise to your clients, how to partner with them rather than be a service provider, and how to start thinking like a business owner.
“The biggest mistake consultants make is not learning sales and marketing.
The world changes, industries change, politics change, technologies change.
Your business has to respond, and that requires sharp marketing & sales.” -- Faheem Moosa on The Recognized Authority podcast
“It's totally up to you if you want to do everything yourself. But if you have a goal of growing your business, and you feel that it's going to take 80 hours a week to do that, then it's prudent to hire somebody to take care of the lower yielding tasks.” -- Faheem Moosa on The Recognized Authority podcast
🗒️ Show Notes 🗒️
Access all the links mentioned in this episode in the show notes here:
👉👉 https://therecognizedauthority.com/make-more-time-for-your-consulting-business 👈👈
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✉️ Subscribe to the email list at TheRecognizedAuthority.com
🎙️ Record a question or voice message for the show at TheRecognizedAuthority.com/question
⭐ Like what you heard? Please help share the podcast by leaving a rating & review
🤗 Connect with Alastair and The Recognized Authority: