The Going Deep with Aaron Watson podcast is a forum for having meaningful, deep conversations about the passions, fears and problems of people from all walks of life. Guests talk about entrepreneurship, sports, finance, comedy and lifestyle design.
205 Josh Elledge, Mastering PR, Serial Entrepreneurship, and the Need for Empathy
Josh Elledge is the Founder of Angel of SavingsAngel.com, which bolsters the buying power of the average U.S. family by combining technology, coupons and smart thinking for extreme savings on household consumables and everyday items.
He is also the Founder of upendPR, a software as a service / membership-based website providing step-by-step video coaching, live training, direct access to over 1 million media contacts, media monitoring for ongoing story-ideas, agency-level journalist inquiry monitoring, ongoing pitch creation, and impactful consulting for entrepreneurs and startups seeking to exponentially increase sales & traffic.
Through his work with SavingsAngel.com, Josh has emerged as one of the nation’s leading experts on consumer savings. Josh’s technologic tinkering cut his family of five’s monthly grocery bill by half, to $300, and created SavingsAngel.com, the most comprehensive coupon and sale matching service available. SavingsAngel.com has become a major operation employing up to 50 employees and grossing more than $5 million in sales with less than $500 in advertising spent.
Through the years, Josh has consulted dozens of successful entrepreneurs – assisting them in creating the same sort of success he’s earned. That consulting eventually led to the creation of upendPR.com – which is designed to consult with and provide the tools for entrepreneurs who want to dramatically increase their own sales by attracting the perfect audiences without the typical expense associated with a PR firm.
Josh’s Audiobook Recommendations
The E-Myth: Why Most Small Businesses Don't Work and What to Do About It by Michael Gerber
Think and Grow Rich by Napoleon Hill
Atlas Shrugged by Ayn Rand
Josh’s Gift
Josh’s Challenge; Spend the next 30 days building your authority, then ask for feedback.
Aaron’s Book Recommendation
To Sell Is Human: The Surprising Truth About Moving Others Paperback by Daniel H. Pink
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Connect with Josh
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