Conversations on the art of creative entrepreneurship with David C. Baker and Blair Enns
The Dichotomy of the Expert Salesperson
March 13, 2024
23:51
28.9 MB
Downloads: 0
As Blair is finishing his new book that drops later this year, he comes to the realization that pretty much everything he does comes down to the fundamental issue that experts think they need to show up as a different person during the sale: pitching, persuading, and convincing instead of as the leader their prospective clients need them to be.
LINKS
"The Dichotomy of the Expert Salesperson" article by Blair Enns at WinWithoutPitching.com