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Split-testing SaaS Pricing with Ben Orenstein
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Nuggets:
- If you have a regular job, your employer might love you starting a business that serves the company
- Build credibility on the internet with people you might like to serve before you’ll need it
Action Steps:
- Build trust on the internet by creating helpful, intermediate to advanced content for SaaS business owners.
- Build list of $1M+ revenue businesses
- Contact owners offering to split-test their pricing pages
- Once it’s clear your strategy adds to the bottom line, start charging a percentage, perhaps 10-50%
- This is a service that might make itself obsolete to a given client within a year, so build a pipeline of other clients or offer other services after getting a foot in the door.
Follow through on these action steps and email us your results at update@runwithit.fm. You'll get exclusive access to a private Facebook group of action takers and one listener will earn a free mentorship call with our guest, and potentially, a business partnership.
Links:
Ben Orenstein co-founded Tuple, a multimillion dollar company that allows coders to work simultaneously on a project remotely.