Short, bite-sized conversations with indie hackers that have started small, profitable and bootstrapped businesses. You'll learn how they come up with ideas, what they do to validate, find those first customers and make a sustainable income.

Growing a $2m p/y indie business - Josh Ho, Referral Rock

April 12, 2023 0:16:30 15.89 MB Downloads: 0

Josh Ho is the founder and CEO of Referral Rock, a SaaS he founded in 2014 doing over $2m a year in revenue. Referral Rock helps businesses to design, launch and manage a customer referral program. Josh has had decades of experience as a founder, pouring his early entrepreneurship energy into a notes app that he ultimately couldn’t monetize.

Timestamps
00:00 - Intro
01:24 - Josh's background
02:11 - Lessons from a failed startup
04:16 - Failed startup to new long term bet
05:41 - The idea for Referral Rock
06:59 - Pricing a B2C product
08:33 - Marketing advice for indie hackers
12:24 - Challenges along the way
14:01 - Raising
15:41 - Recommendations

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