Short, bite-sized conversations with indie hackers that have started small, profitable and bootstrapped businesses. You'll learn how they come up with ideas, what they do to validate, find those first customers and make a sustainable income.
How to build a brand for your indie product - Marie Ng, Llama Life
Marie Ng is the founder of Llama Life, a to-do-list app that helps you focus. As someone who struggles with focus myself, Marie’s app looked to be the perfect thing. Having taught herself how to code 2 years ago, after a career in branding, Marie did what everyone does when they learn to code, build a to do list app. But with her branding background and new quirky angle on a productivity app, she’s made it work. From a solo indie project to now raising a $690k pre-seed round, Marie is making her entrepreneurial dream happen.
👉 Extended version of this episode.
What we discussed in this episode:
- How Marie got into branding
- What is branding?
- Why indie hackers should consider their “brand”
- How to create a brand
- Building a product to help with ADHD
- Building to solve your own problem
- How to work with ADHD
- Llama Life’s brand impact
- Why Marie raised funding
Recommendations
- Book: Honest Guide to Indie Making by Kyleigh Smith
- Podcast: The Best One Yet
- Indie Hacker: Carl Poppa
Follow Marie
Follow Me
👉 Listen to my new podcast, No More Mondays.
- Indie Bites Twitter
- Personal Website
- Buy A Wallet
- 2 Hour Podcast Course
- PodPanda (hire me to edit your podcast)
Sponsor - Ramen Club
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