The Official AWS Podcast is a podcast for developers and IT professionals looking for the latest news and trends in storage, security, infrastructure, serverless, and more. Join Simon Elisha and Nicki Stone for regular updates, deep dives, and interviews. Whether you’re training machine learning models, developing open source projects, or building cloud solutions, the AWS Official Podcast has something for you.
#542: [Right Now at AWS Podcast] Healthcare Startup Creates New Revenue Stream
August 17, 2022
00:06:46
10.1 MB
Downloads: 0
LactApp is a Spanish healthcare startup dedicated to personalized breastfeeding and maternity support. The app offers on-demand, evidence-based breastfeeding guidance in Spanish, Portuguese, and English. To continue its mission, the company needed a new revenue stream and decided to add a subscription tier for video content. But the team soon realized they needed a native video streaming solution and building from scratch was daunting. After doing some research, the CTO discovered the AWS Solution, Video on Demand on AWS Foundation. Listen to the podcast to learn how LactApp implemented the solution, which helped gain 4,500 new paid users in less than a year and increase downloads by +22%.