My name is Jonathan Stark and I’m on a mission to rid the earth of hourly billing. I hope that Ditching Hourly will help achieve this, one listener at a time 🙂

Coaching Call with Equity-Driven Design Strategist Lucy Flores

February 08, 2022 0:56:33 135.78 MB Downloads: 0

Equity-Driven Design Strategist Lucy Flores joined me on Ditching Hourly to brainstorm her positioning.

Talking Points

  • The difference between a specialization and a niche
  • The difference between a mission statement and a positioning statement
  • Why positioning is especially important for soloists
  • How to know when your positioning is specific enough

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