The Going Deep with Aaron Watson podcast is a forum for having meaningful, deep conversations about the passions, fears and problems of people from all walks of life. Guests talk about entrepreneurship, sports, finance, comedy and lifestyle design.
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428 Saving Small Bars & Restaurants w/ Keith Harmon (Alchemy Financial)
Keith Hamon has over 30 years of operational restaurant experience, with 10 years in active financial management and 7 years of direct experience owning, operating, growing, and stewarding a small group of restaurants. His firm, Alchemy Financial, serves as a bookkeeper, financial planner, and CFO for clients in the hospitality space. Keith is committed to helping small restaurants and bars survive and thrive using better financial planning and thinking strategically about pricing. In this episode, Keith and Aaron discuss pricing strategy, how restaurants deal with food delivery, and Cloud Kitchens. Pittsburgh’s best conference to Expand your Mind & Fill your Heart happens once a year. Keith Harmon’s Challenge; Be mindful of everything. Connect with Keith Harmon Linkedin We Live to Serve Twitter Alchemy Financial Website alchemyboston@gmail.com If you liked this interview, check out two interviews with award-winning chefs and entrepreneurs. Kevin Sousa’s Superior Motors was named one of the greatest places on Earth and Jamlika Borges is a James Beard semi-finalist. Text Me What You Think of This Episode 412-278-7680 Underwritten by Piper Creative Piper Creative creates podcasts, vlogs, and videos for companies. Our clients become better storytellers. How? Click here and Learn more. We work with Fortune 500s, medium-sized companies, and entrepreneurs. Follow Piper as we grow YouTube TikTok Instagram Subscribe on iTunes | Stitcher | Overcast | Spotify
427 Ben Hunt of Epsilon Theory talks Seeing Through Fake Statistics, Hope, and Being a “Girl Dad”
Ben Hunt is the creator of Epsilon Theory and co-founder of Second Foundation Partners. Epsilon Theory is a newsletter and website that studies markets using game theory and history. It is read by over 100,000 professional investors and allocators across 180 countries. Ben is the founder of two technology companies, a past professor of political science, and a successful investor. He’s worked in venture capital and subsequently on two long/short equity hedge funds. He evolved to blend his background as a portfolio manager, risk manager, and entrepreneur with academic experience in game theory and econometrics to improve client outcomes. In this conversation, Ben and Aaron discuss how Ben outlined the false numbers coming out of China in a blog post titles Body Count, how to channel anger into Hope, and how he thinks about fatherhood. Essential Reading Clear Eyes, Full Hearts, Can't Lose Things Fall Apart #1 Things Fall Apart #2 Pittsburgh’s best conference to Expand your Mind & Fill your Heart happens once a year. Ben Hunt’s Challenge; Take Action. Do not allow yourself to be convinced that it’s insignificant. Connect with Ben Hunt Linkedin Twitter Epsilon Theory Website Frontline Heroes If you liked this interview, check out interviews with investors Andy Rachleff, Anthony Pompliano, and Morgan Housel. Text Me What You Think of This Episode 412-278-7680 Underwritten by Piper Creative Piper Creative creates podcasts, vlogs, and videos for companies. Our clients become better storytellers. How? Click here and Learn more. We work with Fortune 500s, medium-sized companies, and entrepreneurs. Follow Piper as we grow YouTube TikTok Instagram Subscribe on iTunes | Stitcher | Overcast | Spotify
426 Making Crypto More Useful w/ BlockFi’s Flori Marquez
Flori Marquez is the cofounder of BlockFi, a fintech firm that provides wealth management products to investors in cryptocurrency. BlockFi currently offers interest-bearing crypto accounts, crypto trading, and crypto-backed loans. In the last year, BlockFi has raised an $18.3 million Series A and a $30 million Series B from investors like Morgan Creek Digital, Fidelity, the Winklevoss twins, and Valar Ventures. Flori has spent her career managing alternative lending products, including a $125MM portfolio for Bond Street (acquired by Goldman Sachs). In this conversation, Flori and Aaron discuss the founding of the company, the new customers BlockFi is targeting, and why banking people across the world is challenging. Text Me What You Think of This Episode 412-278-7680 Flori Marquez’s Challenge; Take $100 and invest in something new or different. Connect with Flori Marquez Linkedin Twitter Website support@blockfi.com If you liked this interview, check out our past blockchain and crypto interviews with Anthony Pompliano, Brendan Eich, and Joe Lubin. Underwritten by Piper Creative Piper Creative creates podcasts, vlogs, and videos for companies. Our clients become better storytellers. How? Click here and Learn more. We work with Fortune 500s, medium-sized companies, and entrepreneurs. Follow Piper as we grow YouTube TikTok Instagram Subscribe on iTunes | Stitcher | Overcast | Spotify
425 Marcellus Shale and Natural Gas w/ Matt Wieszczyk & Par City Holdings
The Coronavirus (rightfully) gets most of the headlines. However, we are also living through an oil price war between Saudi Arabia and Russia that has worldwide ramifications. Matt Wieszczyk is the Managing Member of Par City Holdings, a land services company that specializes in the acquisition of oil and gas mineral and royalty rights. At PCH, he has placed $15mm for various investors in SW Appalachia. Prior to Par City, Matt was Acquisitions Manager & General Counsel for San Jacinto Minerals. At SJM, he placed $39mm in 15 months, leading the mineral market in Washington and Greene Counties, in PA. In this interview, Matt and Aaron discuss the shale industry in Appalachia and how the price war could positively affect the region. They also discuss Matt’s business model and how he got into the industry. Text Me What You Think of This Episode 412-278-7680 Matt Wieszczyk’s Challenge; Write someone a handwritten note. Connect with Matt Wieszczyk Linkedin Facebook parcityholdings@gmail.com Mentioned Henry Hub Natural Gas Futures Eia.gov Underwritten by Piper Creative Piper Creative creates podcasts, vlogs, and videos for companies. Our clients become better storytellers. How? Click here and Learn more. We work with Fortune 500s, medium-sized companies, and entrepreneurs. Follow Piper as we grow YouTube TikTok Instagram Subscribe on iTunes | Stitcher | Overcast | Spotify
424 Building the Blockchain Version of YouTube w/ Jeremy Kauffman, LBRY founder
LBRY is a place where they can find great videos, music, ebooks, and more. How? LBRY started as a new protocol that allows anyone to build apps that interact with digital content on the LBRY network. Apps built using the protocol allow creators to upload their work to the LBRY network of hosts (like BitTorrent), to set a price per stream or download (like iTunes) or give it away for free (like YouTube without ads). The work you publish could be videos, audio files, documents, or any other type of file. Traditional video (or other content) sites such as YouTube, Instagram, and Spotify store your uploads on their servers and allow viewers to download them. They also allow creators to make some money through advertising or other mechanisms. However, there are some well-known drawbacks, especially for people whose material is perceived as not being advertiser-friendly. Jeremy Kauffman created LBRY because he fell in love with the idea of shared, global content registry that is owned and controlled by no one. In this podcast, Aaron and Jeremy discuss how it works and the challenges of building a new model for media. Text Me What You Think of This Episode 412-278-7680 Pittsburgh’s best conference to Expand your Mind & Fill your Heart happens once a year. Jeremy Kauffman’s Challenge; Bet on your beliefs. Connect with Jeremy Kauffman Linkedin Twitter LBRY.tv If you liked this interview, check out other blockchain interviews with Brendan Eich and Anthony Pompliano. LBRY sync with YouTube Underwritten by Piper Creative Piper Creative creates podcasts, vlogs, and videos for companies. Our clients become better storytellers. How? Click here and Learn more. We work with Fortune 500s, medium-sized companies, and entrepreneurs. Follow Piper as we grow YouTube TikTok Instagram Subscribe on iTunes | Stitcher | Overcast | Spotify
423 Managing Your Startup Through a Crisis and Making Face Shields for Healthcare Workers w/ Ian Rosenberger
Two years ago, Ian Rosenberger and his company took a leap forward by launching a backpack. It was made from Thread International’s first product, fabric made from plastic waste that had been recycled. The backpack raised $571,000 on Kickstarter and represented an important new chapter for the business. At the beginning of 2020, they launched two specific brands; Day Owl (for consumers) and First Mile (for brands like Reebok, Puma, and Converse to buy the fabric). In this conversation, Ian and Aaron discuss the strategy behind the rebrand, managing a retail company through the 2020 Coronavirus pandemic, and how Day Owl re-tooled their facility to make Personal Protective Equipment for healthcare workers. Pittsburgh’s best conference to Expand your Mind & Fill your Heart happens once a year. Ian Rosenberger’s Challenge; Identify the Day Owls in your world and figure out how you can support them. Connect with Ian Rosenberger Day Owl Website Day Owl Instagram If you liked this interview, check out episode 336 for our first conversation with Ian Rosenberger where we discuss recycling waste, mission-driven startups, and the grit required to survive. Underwritten by Piper Creative Piper Creative creates podcasts, vlogs, and videos for companies. Our clients become better storytellers. How? Click here and Learn more. We work with Fortune 500s, medium-sized companies, and entrepreneurs. Follow Piper as we grow YouTube TikTok Instagram Subscribe on iTunes | Stitcher | Overcast | Spotify
422 2020 Financial Crisis, Bitcoin, and the Halving with Anthony “Pomp” Pompliano
Anthony Pompliano is a co-founder & Partner at Morgan Creek Digital. He leads investments in early-stage startups and cryptocurrency. He was formerly a product manager at Facebook. He writes a daily letter analyzing crypto news for institutional investors and a prolific podcast with other top thinkers in finance and crypto. In this conversation, Pomp and Aaron discuss the Bitcoin halving, economic stimulus, and kindness. Pittsburgh’s best conference to Expand your Mind & Fill your Heart happens once a year. Anthony’s Challenge; Remember to be kind to one another. Connect with Anthony Pompliano Linkedin Twitter The Pomp Podcast If you liked this interview, check out our collection of past interviews covering blockchain technology and cryptocurrency. Underwritten by Piper Creative Piper Creative creates podcasts, vlogs, and videos for companies. Our clients become better storytellers. How? Click here and Learn more. We work with Fortune 500s, medium-sized companies, and entrepreneurs. Follow Piper as we grow YouTube TikTok Instagram Subscribe on iTunes | Stitcher | Overcast | Spotify
421 Livestreaming, Digital Coaching, and Listening to your Clients w/ Kyshira Moffett
Kyshira Moffett is a digital brand strategist, entrepreneur, and author. She’s built a business as a coach helping other businesses and entrepreneurs market themselves effectively. Kyshira also launched Life of a Bombshell Cosmetics in 2017, offering premium makeup products at an affordable price to businesswomen. Her experiences in marketing a wide variety of businesses, running a conference (Hustle HER Way Summit), and earning an MBA have given her a wealth of knowledge to call upon. In this conversation, Aaron and Kyshira discuss live streaming, coaching and launching a cosmetics brand. Pittsburgh’s best conference to Expand your Mind & Fill your Heart happens once a year. Kyshira Moffett’s Challenge; 1. Go live. 2. Find a new book to read. Connect with Kyshira Moffett Linkedin Twitter Instagram ThePowerCollective.co Google Digital Coaches Kyshira’s Book Recommendations Stiletto Network by Pamela Ryckman Never Eat Alone by Keith Ferrazzi The Brand Within by Daymond John If you liked this interview, check out episode 216 with Noah Kagan where we discuss being at Facebook early, building an internet business, and marketing effectively. Underwritten by Piper Creative Piper Creative creates podcasts, vlogs, and videos for companies. Our clients become better storytellers. How? Click here and Learn more. We work with Fortune 500s, medium-sized companies, and entrepreneurs. Follow Piper as we grow YouTube TikTok Instagram Subscribe on iTunes | Stitcher | Overcast | Spotify
420 Teaching Kids with Robots w/ Tom Lauwers
Tom Lauwers is on a mission to get robots into classrooms. As the founder and chief roboticist at BirdBrain Technologies, he designs educational tools that show students the basics of coding, engineering, and collaboration. Tom received a Ph.D in robotics in 2010 from Carnegie Mellon, where he initially designed the Finch robot and Hummingbird robotics kit. The Finch is a small robot designed to inspire students learning computer science by providing a tangible representation of their code. The Hummingbird is a kit that allows students to create and program robots built from electronic components and craft materials. In this conversation, Tom and Aaron discuss the design of the learning robot, how to make technology more accessible, and why Tom chose to bootstrap the business. Pittsburgh’s best conference to Expand your Mind & Fill your Heart happens once a year. Tom Lauwers’s Challenge; Reflect on “What could be your superpower for good?” Connect with Tom Lauwers Linkedin Twitter Instagram Facebook BirdbrainTechnologies.com tom@birdbraintechnologies.com If you liked this interview, check out these interviews with robotics entrepreneurs Jorgen Pedersen of RE2 Robotics and Jake Loosararian of Gecko Robotics. Underwritten by Piper Creative Piper Creative creates podcasts, vlogs, and videos for companies. Our clients become better storytellers. How? Click here and Learn more. We work with Fortune 500s, medium-sized companies, and entrepreneurs. Follow Piper as we grow YouTube TikTok Instagram Subscribe on iTunes | Stitcher | Overcast | Spotify
419 Blow Up Your Business Plan w/ JD Ewing (more than $70 million in revenue)
The Going Deep podcast returned to Fayette county for a second interview with one of the area’s top entrepreneurs. J.D. Ewing, President of COE Distributing, regained control of his company just after the Great Recession. J.D. had to secure financing from the bank so he could buy inventory. When they asked for a business plan, J.D. estimated the firm would reach $10 million in revenue in 3 years. COE Distributing ended up blowing past that number to more than $24 million. They did $9 million in the first year. How? In this podcast, J.D. explains how he systematically removed the constraints to business growth, how he hires team members, and the important lessons of leadership that anyone can use. They’ve ridden this process to being named an INC 5000 fastest-growing company for 6 consecutive years. Pittsburgh’s best conference to Expand your Mind & Fill your Heart happens once a year. J.D. Ewing’s Challenge; Focus on getting engaged with your employees, colleagues, and teammates outside of your normal patterns. Connect with J.D. Ewing Linkedin Instagram Website Office Source Furniture Books Becoming Your Best: The 12 Principles of Highly Successful Leaders by Steve Shallenberger The Power of Moments: Why Certain Experiences Have Extraordinary Impact by Chip & Dan Heath Scaling Up: How a Few Companies Make It...and Why the Rest Don't by Verne Harnish If you liked this interview, make sure you heard our first conversation with J.D (episode 407). Underwritten by Piper Creative Piper Creative creates podcasts, vlogs, and videos for companies. Our clients become better storytellers. How? Click here and Learn more. We work with Fortune 500s, medium-sized companies, and entrepreneurs. Sign up for one of Piper’s weekly newsletters. We curate links to Expand your Mind, Fill your Heart, and Grow your Tribe. Follow Piper as we grow YouTube Instagram Subscribe on iTunes | Stitcher | Overcast | Spotify
418 Marketing Elliot, Hip Hop Collaborations, and Modern Marketing Principles w/ Marco Marandiz
Marco Marandiz is a Co-founder and Head of Marketing for Elliot, a global commerce startup based in NYC. Prior to Elliot, Marco spent time as a strategist for high-potential DTC brands and led digital product teams at HomeAway and CapitalOne. Through building and shipping products that served hundreds of millions of users, Marco learned about what makes products work in the digital realm. In this podcast, you’ll hear Aaron and Marco discuss how commerce on the internet is getting easier, how Twitter threads helped Marco advance his career, and why brands need to have a distinct voice. Marco is speaking at Pittsburgh’s best conference to Expand your Mind & Fill your Heart in 2020. Marco Marandiz’s Challenge; Focus on one channel. Communicate your opinion clearly on one topics and be consistent. Connect with Marco Marandiz Linkedin Twitter elliot.store If you liked this interview, check out episode 394 with Ryan Kulp where we discuss How to buy small companies, speaking your mind, and managing risk. Underwritten by Piper Creative Piper Creative creates podcasts, vlogs, and videos for companies. Our clients become better storytellers. How? Click here and Learn more. We work with Fortune 500s, medium-sized companies, and entrepreneurs. Follow Piper as we grow YouTube TikTok Instagram Subscribe on iTunes | Stitcher | Overcast | Spotify
417 $35 to Visit a Doctor When Your Have No Insurance w/ Dr. Timothy Wong (iHealth Clinic)
What’s a doctor to do when they become disenchanted with the healthcare system? Dr. Timothy Wong decided the answer was to start his own micro-practice. In his office in the East Liberty neighborhood of Pittsburgh, Dr. Wong sees ~20 patients per day and only charges $35 for a visit. This allow people without health insurance to get the care they desperately need. Dr. Wong believes that healthcare needs to be simple, needs to be about the patient & the doctor, and needs to be accessible. His business model allows that to happen. In this conversation, Dr. Wong and Aaron discuss how he got the idea for iHealth Clinic, how care gets delivered at his practice, and the way this model can spread & inspire change. Pittsburgh’s best conference to Expand your Mind & Fill your Heart happens once a year. Dr. Timothy Wong’s Challenge; Let other healthcare providers know about direct-access primary care. Connect with Dr. Timothy Wong Facebook iHealht Clinic website directaccessprimary.com If you liked this interview, check out episode 399 with Hayden Cardiff where we discuss spinning a software company out of another firm, raising a $9 million Series A, and hiring in a high-growth startup. Underwritten by Piper Creative Piper Creative creates podcasts, vlogs, and videos for companies. Our clients become better storytellers. How? Click here and Learn more. We work with Fortune 500s, medium-sized companies, and entrepreneurs. Follow Piper as we grow YouTube TikTok Instagram Subscribe on iTunes | Stitcher | Overcast | Spotify
416 Throwing Axes & Ice Curling w/ Jack Welsh
Jack Welsh is the co-owner of LumberjAxes and Sliders Curling. He has successfully transitioned from a union job and bartending gig into running a business that delivers genuinely unique experiences. He and his co-founders first came across axe throwing in Philadelphia and decided to bring the concept to Pittsburgh. It’s been a winner and has grown to multiple locations. To keep the momentum going, he has now opened Sliders Curling in the adjacent lot to offer competitive, bar-style curling to their customers. In this conversation, you’ll hear Jack and Aaron discuss the origins of the company, how Jack transitioned out of his day job, and the capital required to get the company off the ground. Pittsburgh’s best conference to Expand your Mind & Fill your Heart happens once a year. Jack Welsh’s Challenge; Go out of town to find some new entertainment options. Connect with Lumberjaxes Axe Throwing Instagram Facebook Axethrowingpgh.com Connect with Sliders Curling Instagram Facebook Slidersbarandgames.com If you liked this interview, check out episode 184 with Ed Bailey & Day Bracey where we discuss comedy, drinking partners podcast, and creative partnership. Underwritten by Piper Creative Piper Creative creates podcasts, vlogs, and videos for companies. Our clients become better storytellers. How? Click here and Learn more. We work with Fortune 500s, medium-sized companies, and entrepreneurs. Follow Piper as we grow YouTube TikTok Instagram Subscribe on iTunes | Stitcher | Overcast | Spotify
415 Building a Candy Powerhouse w/ Bill Sarris
Bill Sarris has been in the candy business for more than 40 years. Upon graduating from college, Bill joined his father’s business and has overseen significant growth while building a Sarris Candies into a regional leader in chocolates. Sarris Candies was started by his father Frank in the family’s basement. Behind Bill’s efforts, the company grew to include more than 350 employees and $16 million in annual sales. Today, the Sarris Chocolate Factory and Ice Cream Parlour fill an area the size of a football field with over 100 yards of chocolate, penny candy, ice cream, and plush toys. In this conversation, Bill and Aaron discuss flying to Europe to buy equipment in the 70s, Sarris’ five channels of revenue, and the strategic acquisition of Gardeners Candies. Pittsburgh’s best conference to Expand your Mind & Fill your Heart happens once a year. Bill Sarris’s Challenge; If you find something you like, go after it. Connect with Bill Sarris Linkedin Twitter Instagram Facebook Sarris Candies Website If you liked this interview, check out episode 306 with Bryan Salesky where we discuss Argo Ai, self-driving cars, and what he learned from the DARPA challenge. Underwritten by Piper Creative Piper Creative creates podcasts, vlogs, and videos for companies. Our clients become better storytellers. How? Click here and Learn more. We work with Fortune 500s, medium-sized companies, and entrepreneurs. Follow Piper as we grow YouTube TikTok Instagram Subscribe on iTunes | Stitcher | Overcast | Spotify
414 Storing Family Memories Forever & Losing $1 Billion w/ Glen Meakem
Glen Meakem is the founder & CEO of a permanent cloud photo storage and sharing company called Forever. He previously took his first technology startup, FreeMarkets, public in late-1999. FreeMarkets grew up during the height of the Dotcom Bubble and reached a peak valuation of over $10 billion. While the spectacular highs of the bubble could not last, underneath the market Glen was tripling revenues each year and operating. After selling FreeMarkets to Ariba in 2004, Glen started angel and venture investing. Some of his most successful investments include Kiva Systems (sold to Amazon), HotPads (sold to Zillow), and Niche.com. After wrapping up a successful venture career, Glen returned to being an entrepreneurial operator. Forever was built because Glen was frustrated by the short-term business models and incentives offered from other cloud storage providers. In this podcast interview, you’ll hear Glen and Aaron discuss timeless leadership principles, how to recognize a business opportunity, and stories from the tech bubble. Pittsburgh’s best conference to Expand your Mind & Fill your Heart happens once a year. Glen Meakem’s Challenge; Don’t sit on the sidelines. Get in the game and take action. Walk through the door. Be ethical. Be kind. Connect with Glen Meakem Linkedin Forever.com If you liked this interview, check out episode 303 with Luke Skurman where we discuss founding Niche, recruiting engineering talent, and why follow-through is so important. Underwritten by Piper Creative Piper Creative creates podcasts, vlogs, and videos for companies. Our clients become better storytellers. How? Click here and Learn more. We work with Fortune 500s, medium-sized companies, and entrepreneurs. Follow Piper as we grow YouTube TikTok Instagram Subscribe on iTunes | Stitcher | Overcast | Spotify