Join Matt Abrahams, a lecturer of Strategic Communication at Stanford Graduate School of Business, as he sits down with experts in the field to discuss real-world challenges. How do I send my message clearly when put on the spot? How do I write emails to get my point across? How can I easily convey complex information? How do I manage my reputation? Whether you’re giving a toast or presenting in a meeting, communication is critical to success in business and in life.Think Fast, Talk Smart provides the tools, techniques, and best practices to help you communicate more effectively.
Lean Messaging: How Simple Messages Really Stick
“Anyone can make a complicated thing sound complicated. It takes real skill to make it sound simple.”
This episode of Think Fast, Talk Smart features Steve Blank, seasoned entrepreneur, marketer, and Stanford adjunct professor in the Department of Management Science and Engineering.
“Messages need to be memorable,” he tells podcast host and strategic communications lecturer Matt Abrahams. “The more memorable the message, the greater its ability to create change.”
Blank teaches courses on Lean Startups, innovation, and entrepreneurship, and throughout his 45 years of launching businesses and helping others do the same, he’s learned the importance of crafting the perfect message by keeping it simple.
Think Fast, Talk Smart is a podcast produced by Stanford Graduate School of Business and hosted by Lecturer Matt Abrahams. Each episode provides concrete, easy-to-implement tools and techniques to help you hone and enhance your communication.
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