Join Matt Abrahams, a lecturer of Strategic Communication at Stanford Graduate School of Business, as he sits down with experts in the field to discuss real-world challenges. How do I send my message clearly when put on the spot? How do I write emails to get my point across? How can I easily convey complex information? How do I manage my reputation? Whether you’re giving a toast or presenting in a meeting, communication is critical to success in business and in life.Think Fast, Talk Smart provides the tools, techniques, and best practices to help you communicate more effectively.
Stay Creative: How to Keep Your Ideas Fresh and Practical
“To be creative, ideas must be both novel and useful. That’s the definition that we use in creativity research,” says Justin Berg, an assistant professor of organizational behavior at Stanford Graduate School of Business. But, he warns: “Novel ideas are often not very useful and useful ideas are often not very novel.”
In this episode of Think Fast, Talk Smart, Berg sits down with lecturer and podcast host Matt Abrahams to share lessons from his work on creativity, which has included conducting experiments with both movie directors and circus performers.
“The takeaway is that we should never stop being a creator. As managers and executives climb up the organizational ladder, they may benefit from staying involved in the creative R&D side of things, rather than just spend time having ideas pitched to them.”
Think Fast, Talk Smart is a podcast produced by Stanford Graduate School of Business. Each episode provides concrete, easy-to-implement tools and techniques to help you hone and enhance your communication skills.
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