Join Matt Abrahams, a lecturer of Strategic Communication at Stanford Graduate School of Business, as he sits down with experts in the field to discuss real-world challenges. How do I send my message clearly when put on the spot? How do I write emails to get my point across? How can I easily convey complex information? How do I manage my reputation? Whether you’re giving a toast or presenting in a meeting, communication is critical to success in business and in life.Think Fast, Talk Smart provides the tools, techniques, and best practices to help you communicate more effectively.
Magic Words: Change What You Say to Inspire and Influence Others
Words have impact. But when it comes to enchanting audiences and captivating with communication, Jonah Berger, PhD ’07, says some words are more potent than others.
Berger is a Wharton School professor and an internationally bestselling author. His most recent book, Magic Words: What to Say to Get Your Way, identifies language we can use to communicate more effectively in all sorts of personal and professional contexts. “Subtle shifts in language can have a huge impact on everything from convincing clients and holding attention to connecting with loved ones in our lives,” Berger says.
Magic words allow us to change minds, engage audiences, and drive action. In this episode of Think Fast, Talk Smart: The Podcast, Berger and host Matt Abrahams discuss how we can leverage their power in our own communication.
Think Fast, Talk Smart is a podcast produced by Stanford Graduate School of Business. Each episode provides concrete, easy-to-implement tools and techniques to help you hone and enhance your communication skills.
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