Join Matt Abrahams, a lecturer of Strategic Communication at Stanford Graduate School of Business, as he sits down with experts in the field to discuss real-world challenges. How do I send my message clearly when put on the spot? How do I write emails to get my point across? How can I easily convey complex information? How do I manage my reputation? Whether you’re giving a toast or presenting in a meeting, communication is critical to success in business and in life.Think Fast, Talk Smart provides the tools, techniques, and best practices to help you communicate more effectively.
192. Quick Thinks: How to Supersize Your Stories
How to craft compelling stories that captivate, inspire, and make an impact.
Great storytelling isn't just about telling tales—it’s about crafting experiences that captivate, inspire, and drive change. In this special Quick Thinks bonus episode of Think Fast, Talk Smart, Matt Abrahams welcomes bestselling author Dan Heath for a masterclass on the power of stories.
Dan breaks down the elements of an impactful story, sharing a case study from his book Reset, outlining how to find compelling stories that connect with audiences, the structure of engaging narratives that keep people hooked, and the power of analogies and unexpected contrasts in storytelling.
Get more done with Grammarly. Download Grammarly for free at grammarly.com/podcast.
Episode Reference Links:
- Dan Heath
- Dan’s Books: Reset: How to Change What's Not Working
- Ep.190 Motivation Matters: How to Leverage What People Already Want
- Ep.170 Advice from Nontraditional Storytellers Part 1
- Ep.171 Advice from Nontraditional Storytellers Part 2
Connect:
- Premium Signup >>>> Think Fast Talk Smart Premium
- Email Questions & Feedback >>> hello@fastersmarter.io
- Episode Transcripts >>> Think Fast Talk Smart Website
- Newsletter Signup + English Language Learning >>> FasterSmarter.io
- Think Fast Talk Smart >>> LinkedIn, Instagram, YouTube
- Matt Abrahams >>> LinkedIn
Chapters:
- (00:00) - Introduction
- (02:50) - A Story About Change: The Hospital Case Study
- (03:58) - Breaking Down the Elements of a Great Story
- (06:30) - Finding the Right Stories
- (08:16) - Crafting Stories with Purpose
- (09:49) - Conclusion
********
Find my audio book here
Become a Faster Smarter Supporter by joining TFTS Premium.