A podcast for people working on startup ideas. We have 15-minute tactical episodes and occasional interviews with people who did the early things exceptionally well. We've helped launch hundreds of startups worth hundreds of millions of dollars, and these are the building blocks. "This is, without a doubt, the best podcast for people trying to build startups out there." "If you aren't listening to this podcast and you're considering building a business (or you're already building one), what are you doing?" "Must listen for first-time entrepreneurs - excellent storyteller."
How to Build the First (Magical) Version Of Your Product This Weekend (ITS Classic)
Today's classic episode will help you get the first version of your product up and out this weekend.
We use a three-part framework to help you focus in on the one core feature you've got to nail that can be built by someone with no technical or product building skills in an afternoon. We also find your customers inertia and ride that wave to make it easier to use your product than not.
We get help from an airbnb for lawn equipment startup and move the ball forward on the chronic pain idea.
0:55 The Two Questions Entrepreneurs Have About Products
2:35 A Great Product Does Two Things
4:26 Entrepreneur Baggage + Airbnb for Lawn Equipment
6:29 A Mindset for Today
8:13 Step One - Process
8:53 Organ Donors
9:55 Inertia
11:35 Chronic Pain
13:07 Frank’s Process
14:50 Harry Potter and Being Chosen
15:43 Step Two - Metrics
17:12 Chronic Pain Ex-College Athlete SOM
18:35 Outcome not Features - The Product is Irrelevant
19:16 The Five Marketing Archetypes - STTC, Pain, Cost, Apparate, Urgency
20:19 Step Three - Delivery (The Product)
20:32 Warby Parker
22:23 The Twelve Forms of Value
25:49 The Venmo Accountability Group