A podcast for people working on startup ideas. We have 15-minute tactical episodes and occasional interviews with people who did the early things exceptionally well. We've helped launch hundreds of startups worth hundreds of millions of dollars, and these are the building blocks. "This is, without a doubt, the best podcast for people trying to build startups out there." "If you aren't listening to this podcast and you're considering building a business (or you're already building one), what are you doing?" "Must listen for first-time entrepreneurs - excellent storyteller."
Testing an Idea's Potential Using the ERP Rubric: FODMAPs
Today is Part 2 of the series introducing the ERP (Early Rep Potential) Rubric. The idea behind ERP is that the best idea for you is the one you can do "full rep" tests on the fastest. We help Erica evaluate the potential of her FODMAP idea, where she's looking to help people identify specific food sensitivities. We score the idea and get clarity on its potential. We also talk a little Jon Hamm.
- Tacklebox (test your startup idea)
- No Whisper Ideas (weekly newsletter, sign up to get a Notion copy of the ERP Rubric)
- How to Pick Which (of your many) Ideas to Pursue (ERP Rubric Part 1)
- Jon Hamm Show
00:30 ERP Rubric Part Two
03:52 The Ideas - Mold and FODMAPs
06:27 ERP Intro: Choose a Specific Customer
09:12 Part 1: Can You Find Your Customer?
12:59 Part 2: Can You Convert Customers?
17:01 Part 3: Can You Build a Solution?
21:12 Part 4: Collecting Feedback
23:19 Part 5: Organic Growth Potential
25:23 The Final Two Questions
28:00 The End