The Futur podcast is a show that explores the interesting overlap between design, marketing, and business.Our host (and CEO of The Futur), Chris Do, holds candid conversations with inspirational people from the worlds of design, technology, marketing, business, philosophy and personal development.These conversations go deep. With the aim of understanding who these incredible people are, what drives them to do what they do, and what can we—the listener—learn from it all.Visit thefutur.com/podcast for show notes and additional information from each episode.

302 - Clickbait Crisis: Protecting Your Brand's Integrity - with Chris Do

August 07, 2024 0:07:34 0.0 MB Downloads: 0

The Truth About Clickbait

In this solo episode, Chris Do explores the nuances of clickbait and its impact on audience trust. He discusses the fine line between sensational headlines that deliver and misleading clickbait that damages credibility. Chris shares insights on creating engaging content without compromising core values, offering practical advice for maintaining integrity while attracting attention.



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