The Futur podcast is a show that explores the interesting overlap between design, marketing, and business.Our host (and CEO of The Futur), Chris Do, holds candid conversations with inspirational people from the worlds of design, technology, marketing, business, philosophy and personal development.These conversations go deep. With the aim of understanding who these incredible people are, what drives them to do what they do, and what can we—the listener—learn from it all.Visit thefutur.com/podcast for show notes and additional information from each episode.
317 - The Realities of Content Creation Across Continents - With Bea Chu
In this episode, I sit down with the multifaceted Bea Chu for an illuminating conversation about navigating the international content creation landscape. As a respected voice in cinematography, audio, and tech, Bea offers unique insights from her journey across two distinctly different creator markets. We dive deep into the fascinating contrasts between content creation in the Philippines and the United States, exploring how cultural nuances shape audience engagement and creative strategy. Bea shares candid reflections on adapting her content style while maintaining her distinctive voice, and reveals the behind-the-scenes realities of building a cross-cultural audience. The conversation takes an especially valuable turn as we explore her sophisticated approach to brand partnerships, where she breaks down how creators can maintain authenticity while building profitable relationships with sponsors. Whether you're an international creator looking to expand your reach or a brand seeking to understand creator partnerships better, Bea's practical wisdom and cultural insights offer a fresh perspective on succeeding in today's global content landscape. You'll walk away with actionable strategies for crafting content that resonates across borders while staying true to your creative vision.
Timestamps:
(00:00) - Meet Bea Chu
(00:48) - Diverse Career Background
(01:59) - Challenges of Being a Creator in the Philippines
(02:55) - Brand Sponsorships and Integrity
(04:58) - Comparing Creator Markets: Philippines vs. US
(09:03) - Mindset Shifts for Creators
(11:37) - Navigating Brand Interactions
(12:43) - The Vicious and Virtuous Cycles
(13:47) - Empowering Creators to Value Their Work
(16:34) - Concluding thoughts on integrity in content creation and Bea’s upcoming engagements
Check out today's guest, Bea Chu:
Website: https://www.beachu.tv/
Twitter: https://x.com/beachu_tv
Facebook: https://www.facebook.com/beachutv
Instagram: https://www.instagram.com/beachutv/?hl=en
TikTok: https://www.tiktok.com/@beachutv
Youtube: https://www.youtube.com/beachutv
Email: WorkwithChu@gmail.com
Check out The Futur:
Website: https://www.thefutur.com/
Courses: https://www.thefutur.com/shop
Linkedin: https://www.linkedin.com/company/the-futur/
Podcasts: https://thefutur.com/podcast
Instagram: https://www.instagram.com/thefuturishere/
Facebook: https://www.facebook.com/theFuturisHere/
Twitter: https://x.com/thefuturishere
TikTok: https://www.tiktok.com/@thefuturishere
Youtube:https://www.youtube.com/thefuturishere
Check out Chris Do:
Website: https://zaap.bio/thechrisdo
LinkedIn:https://www.linkedin.com/in/thechrisdo/
Facebook:https://www.facebook.com/BizOfDesign
Instagram:https://www.instagram.com/thechrisdo/
Twitter:https://x.com/thechrisdo
TikTok:https://www.tiktok.com/@thechrisdo
Threads:https://www.threads.net/@thechrisdo
Zaap: https://zaap.bio/thechrisdo
Clubhouse:https://www.clubhouse.com/@thechrisdo
Behance: https://www.behance.net/chrisdo
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