The Futur podcast is a show that explores the interesting overlap between design, marketing, and business.Our host (and CEO of The Futur), Chris Do, holds candid conversations with inspirational people from the worlds of design, technology, marketing, business, philosophy and personal development.These conversations go deep. With the aim of understanding who these incredible people are, what drives them to do what they do, and what can we—the listener—learn from it all.Visit thefutur.com/podcast for show notes and additional information from each episode.
085 - Problem Solving and Product Design — with Alex Zaccaria
Alex Zaccaria is the founder and CEO of Linktree. You might recognize that name from the millions of Instagram profiles that use their product. If you don’t know what Linktree is, go look it up. It is quite the handy social media tool. In this episode, Alex and Chris talk about Linktree’s remarkable growth and how they gain around 20,000 new sign ups every day, without spending much on customer acquisition. Sounds crazy right? Not if you build a great solution to a common problem.
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