The Going Deep with Aaron Watson podcast is a forum for having meaningful, deep conversations about the passions, fears and problems of people from all walks of life. Guests talk about entrepreneurship, sports, finance, comedy and lifestyle design.
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178 Kaelon Egan, Making the Jump into IT Entrepreneurship to Fix Schools
Kaelon started working in the public school sector when he was 19. He pursued business management in IT in college, but, like some well-known entrepreneurs, always found himself too entrenched in my work to focus on school. Kaelon held almost every position there was to hold in IT, eventually broadening his reach by working with school districts around the world for a Student Information System technology company. Having the opportunity to work with thousands of schools, Kaelon gained a deep appreciation for and understanding of the data collection needs school districts have. He used that experience to build partnerships with school districts who utilize his paperless platform - with a goal to fundamentally improve data collection processes through an integrated ecosystem and reduce paper, providing schools with more time to focus on student learning. While not a native Pittsburgher, Kaelon has lived here most of his life and is proud to contribute to the city’s entrepreneurial spirit. Much like the shift Pittsburgh made from coal and steel to environmentally friendly and sustainable energy, school districts around the world are making that shift as well. Going Deep with Aaron Watson is brought to you by Audible - get a FREE audiobook download and 30 day free trial at http://www.audibletrial.com/Aaron. With over 180,000 titles to choose from, you can enjoy from any mobile device. Kaelon’s Challenge; Take one day and spend it thinking of time as an investment, paying attention to what gives you the greatest return. Things that last longer than the time invested will typically be a good example. http://www.goingdeepwithaaron.com/podcast Connect with Kaelon Facebook Website If you liked this interview, check out episode 8 with our friend Jason Miller where we discuss starting a website as a side hustle.
MLK Day Mini Episode (Maladjusted)
Happy Martin Luther King Day.
177 Isaac Saul, Positive Journalism, the 2016 Election, and Healthy Political Discourse
I am a 25-year-old journalist based in Harlem, NY. I was born in Trenton, NJ and got my start in journalism as the sports editor for The Pitt News. I have lived, studied, traveled or written all over United States, Mexico, Puerto Rico, Dominican Republic, Iceland, Israel, Egypt, Thailand, Singapore, Indonesia, China, Alaska, and West Texas, which I've come to consider a country of its own. Over the course of eight years, I've reported on racism that drives sports fandom, how Harlem is combating gang violence, what harsh rhetoric and 9/11 security has done to our borders and the most unique home in America. My re-telling of the infamous murder of William Vassar won me a first place award in Pittsburgh's Neighborhoods in Transition writing competition. My endorsement of Hillary Clinton received over four million views and altered the conversation around millennial support of the Democratic nominee. Yahoo subsequently named me one of the 16 people who shaped the 2016 election alongside Khizr Khan, Bo Copley and others.In 2015, my investigative piece on predatory payday loans changed public policy when it was cited by Maxine Waters in a letter to congress urging Universities and retirement plans to divest from certain lending services. After losing several classmates to heroin overdoses, I took a deep dive into what caused our country's epidemic of opioid addiction. I have covered everything from gay rodeos to why G-d doesn't care about football.When I left The Huffington Post, where I started my professional writing career, I worked alongside Ashton Kutcher and a talented team to build A Plus, one of the world's largest positive news outlets. We are home to the silver lining. My work has appeared on CNN, The Huffington Post, Medium, The Daily Mail, A Plus and more. A Plus was recently acquired by Chicken Soup for the Soul. You can check out my weekly column "A Grain of Saul" on A Plus every Tuesday morning. You can follow me on Twitter here, where I spend an inordinate amount of time tweeting angrily about America. http://www.goingdeepwithaaron.com/podcast Connect with Isaac Facebook Twitter Website If you liked this interview, check out episode 17 for the first interview with Isaac.
176 Josh Moore, Founding the AUDL
Josh Moore founded the American Ultimate Disc League in April 2012. The American Ultimate Disc League is the first and largest professional ultimate league in the world. It strives to maintain the sport’s rich history, and its 24 franchises embody the robust spirit of ultimate's players, fans, and community alike. http://www.goingdeepwithaaron.com/podcast Connect with Josh YouTube Twitter Website josh.moore@audl.com If you liked this interview, check out episode 164 with Don Grage where we discuss running the Washington DC Breeze and recruiting talent.
175 Robert Scoble, Get Ready for the Future and Virtual Reality
Robert Scoble is an American blogger, technical evangelist, and author. Scoble is best known for his blog, Scobleizer, which came to prominence during his tenure as a technology evangelist at Microsoft. He later worked for Fast Company as a video blogger, and then Rackspace and the Rackspace sponsored community site Building 43 promoting breakthrough technology and startups. He currently works for Upload VR — a new media site covering virtual and augmented reality — as its entrepreneur in residence, where he develops new shows, events, and works with other entrepreneurs in the Upload Collective, a coworking space for virtual reality-focused startups. Mentioned Fragments Game on Microsoft Hololens Robert’s Challenge; Get VR. Use it to connect with others. If you don’t, you’ll be out of business. http://www.goingdeepwithaaron.com/podcast Connect with Robert Facebook Twitter Website Podcast If you liked this interview, check out episode 118 with Kevin Kelly where we discuss the inevitable forces that will shape our future or episode 111 with Kash Dhanda where we discuss virtual reality and building a digital marketing agency.
174 Jacob Zax, Generating Massive Music App Downloads
Jacob Zax’s company, Edify, develops technologies that make learning more fun, creative, and accessible for people around the world. Their current focus is music, with a new app, MusiQuest, that inspires beginners to love and understand music by teaching them to compose their own songs in styles from pop to classical. MusiQuest is an educational expansion of their first app, Sketch-a-Song, which has been used by over 300,000 people to create over 2,000,000 pieces to date. Jacob’s Challenge; Diversify the media sources that you are consuming. http://www.goingdeepwithaaron.com/podcast Connect with Jacob LinkedIn Twitter Website jacob@edify.co If you liked this interview, check out episode 151 with Matt Keener where we discuss telemedicine and delivering brain health.
173 Calvin Wayman, Social Media Mastery and the Skills of Selling
Calvin Wayman is an author, speaker, sales expert and social media entrepreneur. In his early twenties, being awkward and shy, he held a company record for the WORST performance a sales agent ever had. After almost being fired, he found a mentor and went on from having the worst performance to the best. He attributes his tenacity of “never giving up” to lessons he learned going out and knocking on random households, selling door-to-door.In 2016 alone, Calvin Wayman started a social media management business, wrote his first book, and was featured in Entrepreneur Magazine, Social Media Examiner, The Huffington Post. He was also named one of “The Top 30 Entrepreneurs Under The Age of 30” by Influencive.com. Calvin’s 4 C’s of Social Media Content - Show you Exist Context - Know the Platform Consistency - Build Trust & Brand Connection - Create Real Relationships Calvin’s Book Fish Out of Water: The Guide to Achieving Breakthrough and Permanently Transforming into the New You Calvin’s Challenge; Take a legit cold shower. It toughens your psyche and helps you focus on success. Calvin’s Gift Free Social Media Makeover Connect with Calvin Facebook Instagram Website If you liked this interview, check out episode 144 with Clinton Senkow where we discuss global entrepreneurship, influence, and developing your writing skills.
172 Year End Wrap
Never miss one of our best episodes by subscribing to the newsletter. Going Deep with Aaron Watson is brought to you by Audible - get a FREE audiobook download and 30 day free trial at http://www.audibletrial.com/Aaron. With over 180,000 titles to choose from, you can enjoy from any mobile device. --- Check out my most recent Instagram post for the book giveaway. Three of my favorite challenges featured in this episode. Also a reading from this great book; Antifragile: Things That Gain from Disorder http://www.goingdeepwithaaron.com/podcast Connect with Aaron Facebook Snapchat Instagram Go check out that post on Instagram.
171 The Best Books and Blogs of 2016 (with Mike Dariano)
Mike’s Best Books Boyd: The Fighter Pilot Who Changed the Art of War by Robert Coram Shoe Dog: A Memoir by the Creator of Nike by Phil Knight The Success Equation: Untangling Skill and Luck in Business, Sports, and Investing by Michael Mauboussin The Wright Brothers by David McCullough Mornings on Horseback: The Story of an Extraordinary Family, a Vanished Way of Life and the Unique Child Who Became Theodore Roosevelt by David McCullough One Summer: America, 1927 by Bill Bryson Aaron’s Best Books Powerhouse: The Untold Story of Hollywood's Creative Artists Agency by James Andrew Miller Antifragile: Things That Gain from Disorder by Nassim Nicholas Taleb Surely You’re Joking, Mr. Feynman by Richard P. Feynman Losing My Virginity: How I Survived, Had Fun, and Made a Fortune Doing Business My Way by Richard Branson The Inevitable: Understanding the 12 Technological Forces That Will Shape Our Future by Kevin Kelly Mike’s Favorite Subscriptions 25 IQ blog Farnam Street Sunday Email Aaron’s Favorite Subscriptions The Gervais Principle from Ribbonfarm The Last Psychiatrist Mike’s Preferred Podcasts Invest Like the Best How I Built This Jocko Podcast Aaron’s Preferred Podcasts Reply All from Gimlet 3lau HAUS Aaron’s Recommend YouTube Channels Nerdwriter Adam Ruins Everything Also Mentioned The Gospel According to Larry by Janet Tashjian Smarter Faster Better: The Transformative Power of Real Productivity by Charles Duhigg What were your favorites of 2016? Please let us know! NEW SPONSOR ALERT! Going Deep with Aaron Watson is brought to you by Audible - get a FREE audiobook download and 30-day free trial at http://www.audibletrial.com/Aaron. With over 180,000 titles to choose from, you can enjoy from any mobile device. Connect with Mike Twitter Medium Website
170 In the Mix with JRod
It was an honor to feature this mix. JRod is an emerging DJ out of Pittsburgh fresh off his festival debut at Thrival 2016. Stay tuned for big things from him in 2017. Track List Team - Krewella Get Low - Dillon Francis and DJ Snake Bangarang - Skrillex Shut It Down - Party Favor and Dillon Francis Alone (Slushii Remix) - Marshmello Core - RL Grime Core (Sharps Remix) - RL Grime Dead (NGHTMRE Remix) - Slander Both - Gucci Mane ft. Drake Bad Things - Nom De Strip Need You (DJ Hanzel and Drezo Remix) - Dillon Francis and NGHTMRE Jawbreaker - Callie Reiff and Kandy Lean On (Dimitri Vegas and Like Mike Festival Remix) - Major Lazer ft. Mo Let Me Love You (Don Diablo Remix) - DJ Snake ft. Justin Bieber Feel The Volume (JOYRYDE stick it in reverse remix) - Jauz The Bomb (Live Mashup) - Bucketheads vs Kaaze vs Norman Doray All We Know (Oliver Heldens Remix) - The Chainsmokers Connect with JRod Facebook Soundcloud Website If you liked this interview, check out episode 167 with Louie La Vella where we discuss music promotion and marketing music festivals.
169 Bonin Bough, from Fortune 50 to Small Business Success + How Your Phone has Changed Your Life
Bonin Bough is one of the foremost-awarded marketing executives in his field, the host of the CNBC reality show Cleveland Hustles, and the author of Txt Me (646) 759-1837. Throughout his illustrious career as one of the youngest C-suite executives in a Fortune 50 company, Bough has spearheaded some of the industry’s largest global marketing campaigns across digital, mobile, television, print, and experiential, including the premier of the first ever 3D printed food product, the customizable, real-time 3D printed Oreo at South by Southwest. Having served as the Chief Media & eCommerce Officer at Mondelēz International (formerly Kraft Foods) for the last four years, Bough has created some of the first marketing programs across Facebook, Twitter, YouTube, Paramount Films, ABC, NBC, Fox, to name a few, and takes precedence in fostering partnerships with startups including Instagram, Foursquare, and Buzzfeed. Before working at Mondelēz International, Bough led digital marketing globally for PepsiCo. Bough is seen as one of the top mobile marketers in the world, having been named “Mobile Marketer of the Year” by the MMA. Over ten years of experience in the space, ranging from digital marketing, strategic planning and project execution to leading and building global digital marketing practices within agencies and on the client side. With a focus on creating industry-leading practices like Gatorade Mission Control, the industry's first model for real-time marketing, and PepsiCo10, a global digital innovation platform. Bonin’s Book Txt Me: Your Phone Has Changed Your Life. Let’s Talk about It Bonin’s Challenge; Dedicate time to making a person or group better than they thought they could be. The mark of a great number one, is where their number two goes to lead. http://www.goingdeepwithaaron.com/podcast Connect with Bonin Facebook Twitter Website (646) 759-1837 If you liked this interview, check out episode 161 with Tim Summers where we discuss how hackers think, or episode 123 with Tucker Max where we discuss brand building and book writing.
168 Ras Asan, Delivering Financial Education through Breaux Capital
Ras Asan is the cofounder and CMO of Breaux Capital, a fintech startup dedicated to serving black male millennials.Ras Asan is an early-stage business strategist and entrepreneur with a social conscience. Black Enterprise, CentricTV, Chicago Tribune, and New York Times have all covered Ras' work to increase higher education access and raise financial literacy awareness in traditionally underserved communities. Ras is also editor and head writer at The Crazy Rational, as well as a contributor to several other online publications. Ras’s Challenge; Embrace doing nothing and being still. http://www.goingdeepwithaaron.com/podcast Connect with Ras Twitter Facebook The Crazy Rational Breaux Capital If you liked this interview, check out episode 126 with Derrius Quarles where we discuss scholarship, growing up on the southside of Chicago, and the current social climate.
167 Louie La Vella, Master of Music Promotion and Media Marketing Strategies
Louie has been called a Media-preneur: Combining a successful TV executive producer and host role with being a sought after marketing/branding consultant in the nightlife and music industry. In his television days he had the opportunity to interview the likes of Lady Gaga, Richard Branson, Backstreet Boys, and more. Louie La Vella’s clients include entertainment personalities, nightclubs, concerts and festivals, and he creates brand and marketing strategies to engage and connect with their audience. Working within the ‘shark infested waters’ of the nightlife and music industry as a marketing and branding consultant, La Vella has been delivering high profit solutions to both live entertainment events, musicians and venues for years. With 20+ years experience in the nightlife consultant area and extensive development and production experience with national television and feature film projects. La Vella has produced and marketed over 30 live music concerts in the past few years. Louie’s Challenge; Decide to post something on social media every day for 10 consecutive days. http://www.goingdeepwithaaron.com/podcast Connect with Louie Facebook Twitter LinkedIn Website If you liked this interview, check out episode 162 with Kwame Christian where we discuss mastering negotiation and practicing law.
166 John Larracas, Sharing the Story of Boon Technical Clothing
Boon Technical Clothing started out as a two-man operation with founder Aldwin Ibanez and just one seamstress. In 2007, Boon began supplying limited-edition t-shirts and athletic apparel, primarily to sport climbers. The company experienced rapid growth as it caught on with the burgeoning running scene, providing jerseys and singlets for the many running events in the Philippines. From time to time, it also produced custom-made jerseys for local ultimate frisbee teams. In 2014, Boon set the goal of bolstering Boon’s presence in the international ultimate scene. Focusing on providing customized, full-sublimated jerseys at highly competitive prices, Boon has since supplied jerseys to teams in such countries as Singapore, Japan, Australia, and Sweden. In 2015, the company became the official outfitter of the American Ultimate Disc League, the fastest growing professional ultimate disc league in North America. Jolas Larracas is currently the Operations Manager for the US market of Boon Technical Clothing. He got involved with the company when I migrated to the US from the Philippines. Connect with John Facebook Instagram Website If you liked this interview, check out episode 39 with Tim DeByl where we discuss running the Madison Radicals and sitting on the AUDL board.
165 Ryan Purcell, Lessons from the First Season of the Austin Sol
Ryan Purcell was an Assistant GM, Assistant Coach, and player on the 2016 Austin Sol. After playing at the University of Michigan and leading the program to three National Championship appearances in the mid-2000s, Ryan has since coached and played on every continent except Antarctica. Ryan currently serves as President of the World Flying Disc Federation’s (WFDF) Global Athletes Commission which represents players from around the globe with the sport’s international governing body. Ryan also serves as a member of WFDF’s Board of Directors, and was an active participant in the multi-year process that resulted in official member status with the IOC for the organization. Ryan is excited to share the sport that has given him so many opportunities and incredible experiences with the people of Austin and engage local youth with the game of ultimate. http://www.goingdeepwithaaron.com/podcast Connect with Ryan Facebook Instagram Twitter Website If you liked this interview, check out episode 139 with Jim Gerenscer where we discuss the Dallas Roughnecks first season and winning an AUDL championship.