From the podcast that explores the hidden side of everything, hear authors like you’ve never heard them before. Stephen Dubner and a stable of Freakonomics friends talk with the writers of mind-bending books, and we hear the best excerpts as well. You’ll learn about skill versus chance, the American discomfort with death, the secret life of dogs, and much more.
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9. All You Need Is Nudge
When Richard Thaler published Nudge in 2008 (with co-author Cass Sunstein), the world was just starting to believe in his brand of behavioral economics. How did nudge theory hold up in the face of a global financial meltdown, a pandemic, and other existential crises? With the publication of a new, radically updated edition, Thaler tries to persuade Stephen Dubner that nudging is more relevant today than ever.
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7. How to Get Anyone to Do Anything
The social psychologist Robert Cialdini is a pioneer in the science of persuasion. His 1984 book Influence is a classic, and he has just published an expanded and revised edition. In this episode, he gives a master class in the seven psychological levers that bewitch our rational minds and lead us to buy, behave, or believe without a second thought. Hosted by Stephen Dubner.
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