A podcast for people working on startup ideas. We have 15-minute tactical episodes and occasional interviews with people who did the early things exceptionally well. We've helped launch hundreds of startups worth hundreds of millions of dollars, and these are the building blocks. "This is, without a doubt, the best podcast for people trying to build startups out there." "If you aren't listening to this podcast and you're considering building a business (or you're already building one), what are you doing?" "Must listen for first-time entrepreneurs - excellent storyteller."

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Founders Talk: Startups, CEOs, Leadership

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In-depth, one-on-one conversations with founders, CEOs, and makers. The journey, lessons learned, and the struggles. Let’s do this! Host Adam Stacoviak dives deep into the trials, tribulations, successes, and failures of industry leading entrepreneurs, leaders, innovators, and visionaries.

30 Minutes of Growth

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Two mental models that'll make or break your startup + a mystery company that can't stop growing because of them

February 05, 2020 00:13:07 12.59 MB Downloads: 0

There's a mystery company that is one of the 10 best performing stocks since 2010. You've heard of them. You've eaten (hint) their product. You'd never in a million years guess who they are.   They've grown because of two mental models, and we break down how you can leverage them for your startup.

INTERVIEW: Ashley Merrill on building Lunya, the beauty of capital-constrained businesses, true differentiation, and self-doubt

January 29, 2020 01:01:23 58.93 MB Downloads: 0

Ashley Merrill, the founder of premium sleepwear brand Lunya, stops by and delivers a masterclass on how to build a brand in the DTC era. She talks about the earliest days, about what differentiation in a crowded space really looks like, about pricing and business model, brick and mortar, focus and prioritization, and self-doubt.   If you're a startup founder interested in brand, or trying to start a DTC company, get a notebook ready. This is packed with insight.

The Secret Formula to Hot Ones' Success

January 22, 2020 00:17:28 16.77 MB Downloads: 0

Hot Ones is a show on Youtube that you've probably heard of. A host interviews guests while they each eat 10 progressively hotter hot wings. The growth is preposterous - episodes routinely get over 10 million views. Hot Ones structure is brilliant - it creates and drives the growth - and it's something you can (and better) implement in your startup.

INTERVIEW: Marc Merrill on building Riot Games (League of Legends), prioritization frameworks, and focused growth

January 15, 2020 01:14:05 71.12 MB Downloads: 0

Marc Merrill, founder of Riot Games, joins the podcast to talk about building League of Legends into a cultural phenomenon (with over $20bn in revenue). We discuss the early days - how he built a complex product for customers with high expectations, fundraising, managing people, growth, prioritization, and more. It's an amazing conversation with one of the sharpest and most thoughtful people I've met. Enjoy!

You Should Start a Startup in 2020

January 08, 2020 00:17:29 16.79 MB Downloads: 0

Fewer new businesses were started in 2019 than in 1970. That's terrible. We look at the two cognitive biases holding you back, and lay out a framework to help you overcome them and start your startup.

Idea to Startup Season 2: Build Your Startup in 2020

December 16, 2019 00:02:55 2.81 MB Downloads: 0

Fewer companies were started in 2019 than in 1970. That’s preposterous. This is the single best time in human history to start a company - so why aren’t more people doing it? Season Two of Idea to Startup digs into why. Brian speaks with successful founders about how they navigated the tricky early stages, and delivers solo episodes on tactics founders can implement to start something in 2020. This is the year to start your company, and this is the podcast to help you do it. See you January 8th.

INTERVIEW: Dave Idell on building Croissant, a flexible coworking company competing with giants.

August 22, 2019 00:45:59 44.15 MB Downloads: 0

Dave Idell is the founder of Croissant, a flexible coworking company beloved by freelancers and entrepreneurs around the world. We talk about the early days - how he tested the idea, how they grew with some counter-intuitive and aggressive decisions, and how he thinks about growth. We also talk through his thoughts on early stage founders and the stuff they should nail down early. Enjoy!

INTERVIEW: Rich Fulop on Building Brooklinen, the Internet’s Favorite Sheets

August 08, 2019 00:43:19 41.59 MB Downloads: 0

Rich and Vicki Fulop built Brooklinen after realizing there wasn’t an easy way to find and buy high quality sheets. There were no strong brands, no transparency into manufacturing - nothing they valued in a product. This interview is about how two founders turned that core insight and little else (no textile background, no knowledge of the bedding industry, etc.) into a global brand and the sheets I happily sleep on every night (and would whether Rich came on the podcast or not). Hope you enjoy! 

How to Leverage Storytelling Archetypes for Your Startup

July 31, 2019 00:15:55 15.28 MB Downloads: 0

People probably won’t remember your startup, but they’ll remember a story. Today we lean on Pixar’s 22 Rules of Storytelling to help you tell a story that breaks through to your customer and changes behavior. 

INTERVIEW: Kim Kaupe on Building Superfan with No Funding

July 03, 2019 00:53:38 51.49 MB Downloads: 0

Today, we’re speaking with Kim Kaupe, the founder of Superfan. Superfan was built to give fans unparalleled opportunity for engagement. Superfan works with clients like the Red Sox, Shawn Mendes, Carrie Underwood, Paul McCartney, Jimmy Buffett, and way more.    Kim has built Superfan over the past eight years with $0 in funding. Additionally, she’s built a powerful personal brand that has her LinkedIn startup videos amassing 10s of thousands of views, and has placed her on all sorts of 30 under 30 lists. She talks about where personal brand is important for founders, how to build a startup without funding, how to make tough decisions, team building, and more.

INTERVIEW: Leo and Oliver Kremer on Building a Burrito Empire at Dos Toros

June 20, 2019 00:52:30 50.41 MB Downloads: 0

Today, we’re talking burritos. Leo and Oliver Kremer founded Dos Toros in 2009 because they couldn’t find the Mission-style burritos they grew up with on the west coast anywhere in NYC. However, they weren’t cooks and had never been in the restaurant or food space.    We talk to them about the early days - about validating the need, creating the supply chain, getting into brick and mortar, creating a culture, and growth. It’s an awesome, helpful, and inspiring conversation. Enjoy!

How Do You Find Founder/Startup Fit?

June 12, 2019 00:16:31 15.86 MB Downloads: 0

You need two things to build a great startup: specific knowledge and a lever to amplify that knowledge. On today’s pod, we’ll start a CBD startup with specific knowledge and leverage mind, and hear how Tejas, founder of Via, (a Tacklebox founder) was able to build a great business on the back of a mental model.

INTERVIEW: Elizabeth Yin, founder & GP @ Hustle Fund, where they invest in “hilariously early founders”

June 05, 2019 00:47:45 45.84 MB Downloads: 0

Elizabeth Yin is a founder and general partner at Hustle Fund, where she invests in “hilariously early founders.” Prior to Hustle Fund, she ran the accelerator program at 500 Startups, started Launchbit (acq. 2014), and she writes my favorite VC blog @ http://elizabethyin.com.    We cover a lot of ground, including who should and shouldn’t raise funding, how to build a customer base pre-product, how to find angel investors, and how to prioritize during the early stages of your startup.

How to Prioritize as an Early-Stage Startup

May 31, 2019 00:22:31 21.62 MB Downloads: 0

Entrepreneurs can do anything, but they can’t do everything. How do you prioritize early on? How do you differentiate? This episode presents a framework that’ll ensure you work on the things that give your startup its best chance at success. 

INTERVIEW: Ben Conniff on Building Luke’s Lobster

May 22, 2019 00:48:45 46.8 MB Downloads: 0

Ben and Luke, the founders of Luke's Lobster, knew how to make a killer lobster roll when they decided to start Luke’s Lobster, a lobster shack in the East Village in 2009. They didn’t know much else. Ben talks through how they were able to build an incredible company with locations all over the globe while keeping sustainability as a top priority. We focus on the early days, discussing tactics and learnings that will be extraordinarily helpful for our early stage founders.