The Going Deep with Aaron Watson podcast is a forum for having meaningful, deep conversations about the passions, fears and problems of people from all walks of life. Guests talk about entrepreneurship, sports, finance, comedy and lifestyle design.
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360 Transforming Lives & Teaching Tech w/ Anthony Hughes
Anthony Hughes is the CEO and founder of Tech Elevator, a coding bootcamp programs with physical locations across the Midwest. His work is oriented around supporting people in rapidly acquiring technology skills so they can have more meaningful careers. Anthony previously worked for JumpStart, an economic development organization focused on startups in Northeast Ohio. At JumpStart, he founded the Entrepreneurial Mentoring Program, which matched successful entrepreneurs and executives with budding technology entrepreneurs in mentoring relationships. In this conversation, Anthony and Aaron discuss how the program works, how Anthony came to the Midwest from England, and why the work is so fulfilling. Never miss one of our best episodes by subscribing to the newsletter. Anthony’s Challenge; Broaden your perspective on hiring tech talent. You don’t need a degree to be a valuable contributor. Connect with Anthony Facebook Twitter Instagram Website If you liked this interview, check out episode 314 with John Dick, 265 with Kelauni Cook, and other interviews with Pittsburgh power brokers. Underwritten by Piper Creative A digital agency that provides strategy, delivery, and analysis specializing in a few key service offerings. Documentary-as-a-Service (Vlogging 2.0) Instagram Content Production & Account Building Podcast Production, Strategy Consulting, and Guest Acquisition If you aren’t creating or curating content regularly, your clients and customers might forget you’re open for business. YouTube Instagram Subscribe on iTunes | Stitcher | Overcast | PodBay
359 Esports, Pittsburgh, and the Future w/ Rob Lee
Pittsburgh is a sports town. But, is the city ready to rally for gaming? Rob Lee thinks so. He co-founded the Pittsburgh Knights to compete in esports competitions like PUBG, Fortnite, and Super Smash Bros. He also recently inked a partnership with the Pittsburgh Steelers. Their core mission is to take the best practices from traditional sports and apply them to esports. Pittsburgh is the City of Champions; it has a long history of strong sports franchises and passionate fans. Can they continue the legacy? In this conversation, Aaron & Rob discuss how that might happen. Never miss one of our best episodes by subscribing to the newsletter. Rob’s Challenge; Try watching an esports event. Connect with Rob Instagram Twitter LinkedIn Website If you liked this interview, check out episode 344 with Griffin Schultz where we discuss smart sensors, fixing traffic with tech, and selling to city governments. Underwritten by Piper Creative A digital agency that provides strategy, delivery, and analysis specializing in a few key service offerings. Documentary-as-a-Service (Vlogging 2.0) Instagram Content Production & Account Building Podcast Production, Strategy Consulting, and Guest Acquisition If you aren’t creating or curating content regularly, your clients and customers might forget you’re open for business. YouTube Instagram Subscribe on iTunes | Stitcher | Overcast | PodBay
358 The Education of an Executive Chef w/ Jamilka Borges
I sat down with Jamilka Borges for 45 minutes on a cold December morning to find out. She’s run kitchens at a number of Pittsburgh’s finest restaurants and surely has some stories to tell from each experience. Jamilka is currently the Executive Chef at Independent Brewing Company & Hidden Harbor, which is part of the S+P Restaurant Group. Prior to joining IBC & Hidden Harbor, she served as Executive Chef at Pittsburgh’s Spoon, the Livermore and Bar Marco. She has an expertise in French, Italian and Latin cuisine and her commitment to a unique “farm to table” dining experience led Bar Marco to be nominated for Best New Restaurant 2013 by Bon Appetit. In addition to pursuing her own professional heights, she also makes a concerted effort to give back to her community. She works with 412 Food Rescue, a non-profit organization that is looking to eliminate hunger while reducing food waste. Never miss one of our best episodes by subscribing to the newsletter. Jamilka’s Challenge; Help fight hunger with a local charity. Connect with Jamilka Facebook Instagram Twitter Website If you liked this interview, check out our episodes with star chef Kevin Sousa and Big Burrito Group executive chef Bill Fuller. Underwritten by Piper Creative A digital agency that provides strategy, delivery, and analysis specializing in a few key service offerings. Documentary-as-a-Service (Vlogging 2.0) Instagram Content Production & Account Building Podcast Production, Strategy Consulting, and Guest Acquisition If you aren’t creating or curating content regularly, your clients and customers might forget you’re open for business. YouTube Instagram Subscribe on iTunes | Stitcher | Overcast | PodBay
357 Self-Driving Cars, Paying for Parking, and Learning to Code w/ Jim Gibbs
Jim Gibbs is the CEO & Co-founder of Meter Feeder, a low cost payment and enforcement solution for small to mid-sized governments. Jim’s startup is modernizing the way that people pay for parking and has already been through Y Combinator in the winter of 2016. The company is headquartered in Braddock and can boast a considerably lower burn rate than companies that stuck around in the Bay Area. In this conversation, Aaron & Jim discuss the how he sells into municipalities, why his technology is revolutionary, and how the Pittsburgh scene has evolved. Never miss one of our best episodes by subscribing to the newsletter. Jim’s Challenge; Get outside your circle and interact with new groups. Connect with Jim Twitter LinkedIn Website If you liked this interview, check out all the previous interviews we’ve done with Pittsburgh’s movers and shakers. Underwritten by Piper Creative A digital agency that provides strategy, delivery, and analysis specializing in a few key service offerings. Documentary-as-a-Service (Vlogging 2.0) Instagram Content Production & Account Building Podcast Production, Strategy Consulting, and Guest Acquisition If you aren’t creating or curating content regularly, your clients and customers might forget you’re open for business. YouTube Instagram Subscribe on iTunes | Stitcher | Overcast | PodBay
356 Mentoring, Maneuvering within a Corporation, and Making an Impact w/ Toni Murphy
Toni Murphy is a VP at Comcast Business and can teach you a lot about leadership. At Comcast, Toni leads a team of more than 150 across four states. She is a force in shaping cultural transformation at the company by leading the creation of the Keystone Region’s Diversity & Inclusion Council. She also acts as executive champion for its Black Employee Network. Prior to Comcast, Toni worked in Investment Banking at UBS and the Gores Group. Aaron and Toni discuss how she mentors hundreds of people, the impact her mom has had on her work ethic, and how to win inside a corporation. Never miss one of our best episodes by subscribing to the newsletter. Toni’s Challenge; Go find one person and say, “I know I don’t know as much as I should know about you, tell me more.” Connect with Toni Linkedin Website If you liked this interview, check out episode 263 with Audrey Russo where we discuss the nation’s oldest tech trade association, how careers evolve, and the Pittsburgh tech scene. Underwritten by Piper Creative A digital agency that provides strategy, delivery, and analysis specializing in a few key service offerings. Documentary-as-a-Service (Vlogging 2.0) Instagram Content Production & Account Building Podcast Production, Strategy Consulting, and Guest Acquisition If you aren’t creating or curating content regularly, your clients and customers might forget you’re open for business. YouTube Instagram Subscribe on iTunes | Stitcher | Overcast | PodBay
355 Revolutionary Top Restaurateur Kevin Sousa & the Story of Superior Motors
Kevin Sousa is the chef and owner of Superior Motors, an American restaurant that opened in July 2017 in Pittsburgh. It was named one of the World’s 100 Greatest Places by Time Magazine, a Top 10 best restaurant in the country by Food and Wine Magazine, and the best new restaurant of 2018 by Pittsburgh Magazine The restaurant was partially funded through Kickstarter, setting a record for a restaurant by raising $310,225 to break ground Kevin was previously the chef/owner of Salt of the Earth, Union Pig & Chicken and Station Street Food. In this conversation, Aaron and Kevin discuss how his current successes have been informed by his failures, how Kevin’s work is tied to his interest in social progress, and the best ways to foster a team environment that supports everyone. Never miss one of our best episodes by subscribing to the newsletter. Kevin’s Challenge; Don’t judge people. Connect with Kevin Twitter Instagram Website If you liked this interview, check out episode 146 with Bill Fuller where we discuss the Big Burrito Group, the Pittsburgh food scene, and how restaurants work. Underwritten by Piper Creative A digital agency that provides strategy, delivery, and analysis specializing in a few key service offerings. Documentary-as-a-Service (Vlogging 2.0) Instagram Content Production & Account Building Podcast Production, Strategy Consulting, and Guest Acquisition If you aren’t creating or curating content regularly, your clients and customers might forget you’re open for business. YouTube Instagram Subscribe on iTunes | Stitcher | Overcast | PodBay
354 Timeless Lessons for a 27-year-old
I solicited my friends for advice and wisdom they wish they had when they were 27.
353 Creating Innovative Childcare Solutions w/ Priya Amin
Priya Amin is the cofounder of Flexable, a company that specializes in providing pop up childcare at professional & personal events, offices, and retail stores. Priya discovered this need when she became a mother and realized she was missing out on networking opportunities and events because of her need for childcare. Together with previous guest Jessica Strong, she founded Flexable to solve the problem and create a more inclusive business community. She holds an MBA from the University of Arizona, and previously worked as a product and brand manager at IBM and Nestle. In this conversation, Aaron & Priya discuss how to hone your presentation skills, the founding story of the company, and how to create a more inclusive community. Never miss one of our best episodes by subscribing to the newsletter. Priya’s Challenge; Find cool & innovative ways to be inclusive Connect with Priya LinkedIn Facebook Instagram Twitter Website If you liked this interview, check out; Episode 75 with Jessica Strong where we discuss Whetstone Workgroup & new models for coworking. Episode 274 with Erica Peterson where we discuss teaching Moms how to Code. Episode 50 with Ilana Diamond her role in launching & leading AlphaLab Gear. Underwritten by Piper Creative A digital agency that provides strategy, delivery, and analysis specializing in a few key service offerings. Documentary-as-a-Service (Vlogging 2.0) Instagram Content Production & Account Building Podcast Production, Strategy Consulting, and Guest Acquisition If you aren’t creating or curating content regularly, your clients and customers might forget you’re open for business. YouTube Instagram Subscribe on iTunes | Stitcher | Overcast | PodBay
352 Grit & Nail Salons w/ Kate Zarvis
Kate Zarvis has been in the beauty industry since she was 15 and got a job washing hair. Now, she owns her own nail salon that is growing rapidly. Hannah and I cam by her salon to learn about how she’s doing it. Perhaps the most interesting idea we touched on was the difficulty technology will have in disrupting her industry. Never miss one of our best episodes by subscribing to the newsletter. Kate’s Challenge; Stop comparing yourself to other people on social media. Connect with Kate Facebook Instagram Website If you liked this interview, check out episode 349 with Bri Conley where we discuss how she’s built a specialty boutique off of Instagram and Snapchat. Underwritten by Piper Creative A digital agency that provides strategy, delivery, and analysis specializing in a few key service offerings. Documentary-as-a-Service (Vlogging 2.0) Instagram Content Production & Account Building Podcast Production, Strategy Consulting, and Guest Acquisition If you aren’t creating or curating content regularly, your clients and customers might forget you’re open for business. YouTube Instagram Subscribe on iTunes | Stitcher | Overcast | PodBay
351 Aaron Talks to Professional Sales Class About LinkedIn (Duquesne University)
Piper Creative CEO Aaron Watson was invited to speak to the Professional Sales Class at Duquesne University. Aaron made a point of driving home that every college student should establish a presence on LinkedIn and use it to find their next job. 2018 is the year of LinkedIn. It will likely never be as good again.
350 Marketing, Storytelling, and Enabling Intrapreneurs w/ Dave Mastovich
Dave Mastovich is the founder and CEO of Massolutions. In this conversation talks about how he transitioned out of the corporate world into owning his own business and how he developed entrepreneurial tendencies while working in other businesses. Dave has been on the cutting edge of utilizing the gig economy to build his business and has inspired his team to be creative, loyal, and scrappy through trust and freedom. Never miss one of our best episodes by subscribing to the newsletter. Dave’s Challenge; Get comfortable in uncomfortable positions. The next time you catch yourself make excuses, take stock and redirect yourself. Connect with Dave LinkedIn Website dave@masssolutions.biz If you liked this interview, check out episode 269 with Brent Beshore where we discuss different styles of investing, the proper motivations for your work, and . Underwritten by Piper Creative A digital agency that provides strategy, delivery, and analysis specializing in a few key service offerings. Documentary-as-a-Service (Vlogging 2.0) Instagram Content Production & Account Building Podcast Production, Strategy Consulting, and Guest Acquisition If you aren’t creating or curating content regularly, your clients and customers might forget you’re open for business. YouTube Instagram Subscribe on iTunes | Stitcher | Overcast | PodBay
349 Defying the “Death of Retail” w/ Brianne Conley
Bri Conley is the founder of No. 14 Boutique in Lawrenceville, one of the few shops bucking the trend of “The Death of Retail”. How? By establishing great relationships with clients, staying on top of fashion trends to offer a distinct selection, and masterfully utilizing Snapchat and Instagram to create demand. In this conversation, Brianne explains how she used Snapchat & Instagram stories to drive demand, what she felt like the market was missing when she opened her store, and how she’s blending ecommerce with in-store experience. Never miss one of our best episodes by subscribing to the newsletter. Bri’s Challenge; Show up in person to get what you want. Connect with Bri Bri’s Instagram No. 14’s Instagram Facebook Website If you liked this interview, check out episode 295 with Nisha Blackwell where we discuss her handmade bowties business and episode 305 with Wendy Downs where we explore the blending of ecommerce and physical retail. Underwritten by Piper Creative A digital agency that provides strategy, delivery, and analysis specializing in a few key service offerings. Documentary-as-a-Service (Vlogging 2.0) Instagram Content Production & Account Building Podcast Production, Strategy Consulting, and Guest Acquisition If you aren’t creating or curating content regularly, your clients and customers might forget you’re open for business. YouTube Instagram Subscribe on iTunes | Stitcher | Overcast | PodBay
348 Can the XPrize make I, Robot a Reality? (w/ Amir Banifatemi)
Amir Banifatemi is the General Manager for Innovation and Growth at XPrize and is an Executive Advisor for the IBM Watson AI XPRIZE & the ANA Avatar XPRIZE. Prior to joining XPRIZE, Mr. Banifatemi began his career at the European Space Agency and then held executive positions at Airbus, AP-HP and the European Commission division for information society and media. He’s previously managed two venture capital funds and contributed to the formation of more than 10 startups with emphasis on Information Technologies, Telecommunications, IoT, and Healthcare. We talk about how the XPrize stimulates innovation, what the Avatar XPrize is pursuing, and how the teams in the competition are formed. Never miss one of our best episodes by subscribing to the newsletter. Amir’s Challenge; Think about how our human evolution will look over the next two decades. Discuss this with others so we can call have a better future. Connect with Amir Instagram Twitter Linkedin Avatar.xprize.org avatar@xprize.org If you liked this interview, check out episode 240 with Kenny Chen where we discuss the impact of the AI XPrize, establishing a network in a new city, and Thrival 2017. Underwritten by Piper Creative A digital agency that provides strategy, delivery, and analysis specializing in a few key service offerings. Documentary-as-a-Service (Vlogging 2.0) Instagram Content Production & Account Building Podcast Production, Strategy Consulting, and Guest Acquisition If you aren’t creating or curating content regularly, your clients and customers might forget you’re open for business. YouTube Instagram Subscribe on iTunes | Stitcher | Overcast | PodBay
347 How a Convenience Store & a Band Built an Entrepreneur w/ Mike Hruska
Michael Hruska is a technologist with experiences spanning across standards, emerging technologies, learning, and science. He is a former researcher at the National Institute of Standards and Technology and now provides technology, business model and innovation solutions to Fortune 500, government and startups. His team has built award winning products and delivered solutions that support millions of users. Michael is an advisor/mentor to ed tech startups for GSV Capital. Michael hosts a monthly entrepreneur meetup and other events to support local and regional entrepreneurship. He serves as a mentor and guide for a number of startups. He also serves as an advisor the Robert Waters Trust Fund at the Community Foundation of the Alleghenies to support entrepreneurship and early stage companies. This conversation runs the gamut from small town business to organizing a band to eating with Frank Zappa. Never miss one of our best episodes by subscribing to the newsletter. Mike’s Challenge; Go do something new, with new people, in a new place. Get uncomfortable. Connect with Mike LinkedIn Food Facebook Channel Problem Solutions Website Books Mentioned Rocket Fuel: The One Essential Combination That Will Get You More of What You Want from Your Business by Gino Wickman Traction: Get a Grip on Your Business by Gino Wickman If you liked this interview, check out episode 131 with Larry Gioia where we discuss #ABCD, Connection University, and how to make introductions for others. Underwritten by Piper Creative A digital agency that provides strategy, delivery, and analysis specializing in a few key service offerings. Documentary-as-a-Service (Vlogging 2.0) Instagram Content Production & Account Building Podcast Production, Strategy Consulting, and Guest Acquisition If you aren’t creating or curating content regularly, your clients and customers might forget you’re open for business. YouTube Instagram Subscribe on iTunes | Stitcher | Overcast | PodBay
346 World Leading Image Recognition Artificial Intelligence w/ Sandra Mau
Sandra Mau is the founder & CEO of TrademarkVision, a startup doing visual brand protection. She and her team of machine learning engineers are developing a top visual search engine for trademarks and logos. In this conversation, we talk about why she has another office in Australia, how the algorithm simplifies work for IP lawyers, and shares stories of scrappy startups at events. Prior to starting TrademarkVision, Sandra was a Senior Computer Vision Research Engineer at NICTA doing R&D in computer vision, machine learning, and mobile projects. Never miss one of our best episodes by subscribing to the newsletter. Sandra’s Challenge; Think about where you want to be in 5 years and then break it down into actionable steps you can take to accomplish it. Connect with Sandra LinkedIn Twitter Instagram Trademark.Vision Designs.Vision If you liked this interview, check out episode 334 with Alison Alvarez where we discuss geospatial data, finding a cofounder, and being a modern polymath. Underwritten by Piper Creative A digital agency that provides strategy, delivery, and analysis specializing in a few key service offerings. Documentary-as-a-Service (Vlogging 2.0) Instagram Content Production & Account Building Podcast Production, Strategy Consulting, and Guest Acquisition If you aren’t creating or curating content regularly, your clients and customers might forget you’re open for business. YouTube Instagram Subscribe on iTunes | Stitcher | Overcast | PodBay