
My name is Jonathan Stark and I’m on a mission to rid the earth of hourly billing. I hope that Ditching Hourly will help achieve this, one listener at a time 🙂
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Kevin Freidberg - Adapting The Why Conversation
Founder of 7-Second Websites, Kevin Freidberg joined me on Ditching Hourly to describe how he has adapted The Why Conversation to better suit his personality and land nearly 100% of his prospects. Kevin's Website Kevin's LinkedIn
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Web3 Consultant Luke Willis joined me on Ditching Hourly to brainstorm ways to position and package his crypto/blockchain/web3 expertise. Luke's Links https://lukewillis.com/ https://thekoinpress.com/ https://twitter.com/lukemwillis
Coaching Call with UX Writer Merav Levkowitz
UX content writer, Merav Levkowitz joined me on Ditching Hourly to brainstorm ways she could get away from billing hourly for ongoing maintenance and execution work. LinksMerav's Website
Alex Hillman - Paid Project Discovery
Author, founder, and rebel scum, Alex Hillman returned to Ditching Hourly, this time to talk about paid project discovery engagements. Alex's Links Alex's Twitter Alex's email: alex@tiny.mba The Tiny MBA by Alex Hillman
Solar System Content Model
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What if you had no competition?
This time on Ditching Hourly I answer a question from Kenneth Taylor about how to build a solo authority business that essentially has no competition. Related links: Positioning Definition XY Position Statement More articles on positioning The Business of Authority
Coaching Call with “JavaScript-in-FileMaker” expert Jeremy Brown
“JavaScript-in-FileMaker” expert Jeremy Brown joined me on Ditching Hourly to brainstorm which business models might make the most sense for his highly specialized area of expertise. Links We Mentioned: integratingmagic.io jsinfm.com jonathanstark.com/fm/filemaker-to-php-translation-table
David C. Baker - The 5 Things That Happen Right After You Specialize
The “Expertise Expert” himself, David C. Baker joined me on Ditching Hourly to talk about the 5 things that happen right after you specialize.About David C. Baker“The Leading Authority on Positioning, Reinventing, and Selling Firms in the Creative and Digital Space.”David C. Baker is the author of five books, three of which focus on the central elements of the business of expertise: positioning, financial management, and leadership. David speaks regularly on more than 70 topics relevant to entrepreneurial expertise, from 20 executives to 5,000 live on TV, all over the world, and has worked with 900+ firms through his Total Business Review process.David's Links David's Website David's book: The Business of Expertise David's podcast (with Blair Enns)
Rick Finkelstein - The Heavy Metal Lawyer
My dear old friend Rick “Fink” Finkelstein joined me on Ditching Hourly to talk about he got booked solid using fixed fees, specialization, and niching. Related Links Fink's website Mike Fortin Liliac Guitar Player Magazine Gittler Guitar
Coaching Call with Trading Card Creator Colyn Brown
Longtime web developer and freshly minted trading card creator Colyn Brown joined me on Ditching Hourly to brainstorm about how to capitalize on early interest in his bluegrass trading cards. Related LinksBluegrass Trading Co.
Digby Leigh - Alternative Fee Arrangements for the Legal Industry
Long-time lawyer, second-time guest, and first-time SaaS co-founder Digby Leigh joined me on Ditching Hourly to talk about alternative fee arrangements making inroads in the legal industry.Talking Points Pricing trends in the legal industry The three most common non-hourly pricing models for law firms The benefits of "agreed upon" up-front fixed fee pricing What types of engagements aren't a good fit for fixed fee pricing What to expect when clients know they can talk to you for free instead of “on the clock” The internal attitude you need to beat back when you first ditch hourly billing The importance of being helpful The indignity of having to justify how you spend your time The magic of The Why Conversation The benefits of offering pricing options Related Links Digby’s Firm, Leigh & Co Frank Fee™ Digby’s SaaS, AltFee Goliath
Coaching Call with Equity-Driven Design Strategist Lucy Flores
Equity-Driven Design Strategist Lucy Flores joined me on Ditching Hourly to brainstorm her positioning. Talking Points The difference between a specialization and a niche The difference between a mission statement and a positioning statement Why positioning is especially important for soloists How to know when your positioning is specific enough Related LinksLucy's website