A podcast for people working on startup ideas. We have 15-minute tactical episodes and occasional interviews with people who did the early things exceptionally well. We've helped launch hundreds of startups worth hundreds of millions of dollars, and these are the building blocks. "This is, without a doubt, the best podcast for people trying to build startups out there." "If you aren't listening to this podcast and you're considering building a business (or you're already building one), what are you doing?" "Must listen for first-time entrepreneurs - excellent storyteller."

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Start a Startup in Ten Days using Four Questions: Kitchen Organizer Edition

March 09, 2022 00:23:33 22.6 MB Downloads: 0

Today we'll talk through how to test out and build a startup idea in ~10 days by answering four questions. We'll use an idea that's oddly popped up a bunch lately: Kitchen Organizer. We do this with a little help from a story about a poker player and my good friend, Penne Vodka Pete.Tacklebox MembershipWix

Perfect is the Enemy of the Good: Startup Product Edition

March 02, 2022 00:19:24 18.63 MB Downloads: 0

Simple products win. You probably already knew this, but creating a simple product is harder than it should be. The reason is that a simple product has nothing to do with the product itself. Today we'll talk about Customer Deltas - the most important piece of the puzzle for a simple product that you can build fast and is primed for growth. TackleboxThe Psychology of Money 

How to Conquer Irrational Fear as a Startup Founder

February 23, 2022 00:20:56 20.08 MB Downloads: 0

Today we'll talk about the irrational fears that keep entrepreneurs from doing the things they need to do to be successful. We've got stories about Barney Greengrass, a six year old pedaling on a Peloton with his hands, and a tourist ending up with the perfect order. And, a system to ensure you don't get caught making irrational decisions that hamstring your startup. Byldd Tacklebox MembershipITS habit pods: How to Not Waste Your LifeYou Need a BouncerDo The Thing

The Most Interesting Startups are Boring (and how to make sure yours is, too)

February 16, 2022 00:20:52 20.02 MB Downloads: 0

Building a great startup usually isn't rocket science - it often comes down to just trying more things than anyone else does. The hard part about this is the repetition and the mindset - building a system will push you through. Today we talk about that system with a little help from a prolific writer and a startup idea about sabbaticals. Tacklebox MembershipSay hi: team@gettacklebox.com

How to Build a Startup in a Crowded Market

February 09, 2022 00:16:54 16.22 MB Downloads: 0

Entrepreneurs are told all the time to avoid crowded markets. There's too much competition, there's too much venture funding, you'll get squashed like a bug. I'm not so sure. There's a lot to like about crowded markets - this episode talks through how to carve out your own space and benefit from all the great things crowded markets have to offer. TackleboxA podcast on Slice

A Formula for Creating Moments Your Customers Will Share

February 02, 2022 00:13:40 13.11 MB Downloads: 0

Creating moments your customers will share is how your startup will grow early on. This episode will teach you how to orchestrate and plan those moments before you've built a product. Your business will rely on these moments for growth, so we need to figure them out early. Featuring bagels, noodles, and a dog training app. Tacklebox Membership (Pod Listeners Page + Discount)Xi'an Famous FoodsH&H Bagels

Don't Bail On Your Startup Idea Right When It's Getting Interesting

January 26, 2022 00:17:49 17.1 MB Downloads: 0

There's an epidemic of talented entrepreneurs bailing on their startup ideas right before those ideas are about to get interesting. We talk about why and how to avoid it, with a little help from Splash Mountain and a Tacklebox alum. Tacklebox

Startup Practice

January 19, 2022 00:16:22 15.71 MB Downloads: 0

People are too precious with ideas. The idea you've got is probably wrong, but the only way you'll get to the right one is working on the wrong one - not waiting for the right one to magically appear. But how do you do that? This episode is about startup practice - how to find and test ideas on the side that'll eventually lead to the one that'll hopefully change your life. TackleboxThe RescueHow to Get Startup Ideas

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A storytelling primer for entrepreneurs. Marketing is storytelling, and in this pod we lay out a three step framework for telling exceptional stories that convert customers. This is idiot-proofing - you don't need to be a great marketer or writer or storyteller. You can build effective messaging campaigns if you understand and execute this process. Tacklebox Membership UpDate

BONUS STORY: The Monster and The Girl

January 07, 2022 00:06:28 6.2 MB Downloads: 0

A bonus short episode for a snowy Friday. A story that might light a bit of a fire under your ass for 2022. Great to listen to over lunch.And don't worry, we'll get back to our tactical episodes next Wednesday 💪🐐😈.Tacklebox Membership

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January 05, 2022 00:15:39 15.03 MB Downloads: 0

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Sell the Position (Brian's favorite episode of the year)

December 29, 2021 00:11:38 11.17 MB Downloads: 0

The last episode of 2021 is Brian's favorite - sell the position. It's rare that a piece of advice truly changes your life. This advice did. Tacklebox Membership (40% off for life with code "BuildIn2022")

How to Not Waste Your Life (most listened to episode of the year)

December 22, 2021 00:17:37 16.91 MB Downloads: 0

How to Not Waste Your Life. This was the most listened to episode of 2022, so we're running it back with a special intro. It's the lesson we all need to hear going into the New Year 💪.Tacklebox Membership (40% off w/ code "BuildIn2022")Spirited Away

How to Find Problems Worth Solving (and a request for a startup)

December 15, 2021 00:17:00 16.32 MB Downloads: 0

We lay out a framework for finding and evaluating problems and dig into a problem worth solving: single-use plastic from takeout food orders. If you're working on this - reach out. Tacklebox Membership Number Munchers

You need a bouncer

December 08, 2021 00:14:03 13.49 MB Downloads: 0

We're all lugging around metaphorical backpacks. These backpacks are filled with tasks, shoulds, and IOUs. The problem isn't that they exist, it's how easily other people are able to lob things in and how hard it is for us to get them out. This episode talks about how to create a bouncer - to ensure that the only things taking up your consciousness are things you've chosen, things that will help you move towards your goals. Tacklebox MembershipText Expander